Why I Decided to Get a "Netflix" for Food.

“People spend too much time doing and not enough time thinking about what they should be doing.” ~Naval

Problem

Time ???: I don't know about others but I feel 24 hours is insufficient. Time is a minimal resource, and I want to save time for more important people and things in my life. If I use my time to cook, I would compromise on doing something else. I don't WANT to do that. That's why I don't cook my food. I wanted to use other people's time to cook my meals.

Money ??: You may ask, if you ask someone else to cook your food OR order it from a food delivery app, wouldn't it be expensive? Yes, it would be expensive but not costlier than your time. I know, not everyone will have the privilege to do that. But if you are someone who has a job, and who gets a steady stream of income monthly, you can plan your budget for your food. I have a monthly budget for food and I don't mind spending on it.

Health ??: Being away from home, I have tried cooking my own food AND the office-subsidised meals. I was never sure how healthy my food was and whether it met my nutritional/dietary goals or not. If I outsource my food, I can just talk to a nutritionist and he/she can take care of the rest.

Peace ??: You have to be lucky to get a good cook. I have heard testimonials from my friends who have a cook. They don't care much about your goals but theirs. You are unsure if they will come tomorrow. They can fall sick (Or someone passed away, the usual excuses). That's why I didn't hire a cook. I don't want to get into that hassle.

Taste ??: After trying out multiple options, I learned, I can never be sure of taste. I believe good taste means a good life. Taste can determine how you feel while and after you eat your food. People think that if you eat healthy, you have to compromise on taste. I don't believe in that. I don't compromise on taste to eat healthy food.

Good UX of Life ??: I am a User Experience (UX) Researcher and I help businesses build products and services that have good UX. I am applying the same thinking to my daily life. I want to optimise the UX of my everyday experience (Still working on it, we all are). I understood my pain points related to my food. I wanted to solve this puzzle and find something that works for me.

Solution

I wanted a "Netflix" for food. A subscription to planned meals. Get a nutritionist who could understand my health goals and plan my meals accordingly. I wanted to "Automate food" in my life.

After extensive desktop research, I found a meal subscription service in Delhi NCR. I currently live in Gurugram, Haryana. May sound like an ad, but I am just trying to share my experience with them. (I am still learning how to write an article)

Trial ??: I like to test the water before diving in. I signed up for their 3-day trial to understand if it works for me. Usually, trials are FREE, but this one was NOT. I was sceptical but curious at the same time. I understand making good food costs money.

Nutrionist ??: After signing up, they contacted me on WhatsApp and scheduled a FREE call (btw, Nothing is free!) with the Nutrionist. I had recently started working out at a gym, so I shared my health goals with her. She asked about my dietary preferences, allergies, and any health disorders. I felt excited about how she would plan my meals after this consultation.

App ??: She asked me to download their app where she uploaded my meal plan for 3-days. The meal plan had all the details such as - Calories, Ingredients, and Nutritional information.

My first meal delivery ??: The next morning (around 8), I received my Lunch and Dinner (I signed up for both). They delivered both meals at the same time and asked me to refrigerate it. I was fine with that.

Lunch ??: I heated my lunch (on a flat pan) and had my first bite. It was so good. Although it came in a small tiffin box, the quantity of meat was good for me and the Taste was excellent. I got simple Ragi roti and Sabji in Dinner (I Loved it too!).

Variety ?: Throughout the 3-day trial, every morning, they delivered different dishes both for lunch and dinner. Although there was variety in dishes, the quantity and taste were consistent.

Discount ??: I met my nutritionist post-trial to share my feedback and requested her to make some changes. I signed up for a monthly plan as it had the maximum discount (Always the case).

Pause ??: I wanted to go out on one Sunday. So I paused my meal delivery on Saturday (before 6 pm). They paused it (It carried forward).

Satisfaction ??: It's been a few weeks since I signed up. They are consistent, meals are delivered daily without fail. I asked for healthy junk food for Dinner, they again changed my meal. It's been worth my money and time. I didn't have to compromise on taste OR health. I feel great that I have finally outsourced my food successfully.

Subscribed to ParaFit India: They haven't paid me to write this article. I will start an article with a "Sponsored Article" tag (When that happens, one day). I discovered them through my desktop research. I read reviews on third-party websites, and tried them out. I liked their meal delivery and this is nothing but a genuine recommendation. They only deliver in the Delhi NCR region at the moment.

Find what works for you ??: You can use my process to find your favourite meal service. You may hire a cook and a nutritionist too. Just like I found a business that does it, you may find a similar one in your locality. Happy solving and thanks for reading!

For those of you in the #DelhiNCR region, If you wish to try Parafit,

? Use my code to get a discount (I will get a discount too ??): PPH_K919313

OR

? Visit this link: https://znrefer.page.link/w7KYgNitmZdFf85u8

PS: This is my first article and I am still learning to write. I would love to hear your feedback in the comments.

Credit: Banner Photo by Louis Hansel on Unsplash