Why I am finally moving my Newsletter to Substack

Why I am finally moving my Newsletter to Substack

I spent my Christmas holidays asking myself some hard questions.

Who am I?

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  • I am driven by Faustian curiosity
  • I have an infinite desire to learn and share
  • I have an inquisitive, contrarian, challenging mind
  • I am much more interested in long term views than short term opinions
  • I am least interested in the “fake it till you make it” posturing
  • I am real and I want to express real thoughts before my life expires
  • I have a sheer passion for writing (I published 2 books)
  • I have a sheer passion for philosophy, finance, technology and social systems
  • I have a master degree in International Finance
  • I have a sheer passion for Web3 as I see it changing the world before our eyes
  • I see myself contributing to this change


These are the reasons why I changed my job six months ago.

I wrote a couple of Tweets today on this, unpublished yet, which I’ll paste at the end of this post for they add context.

Indeed Twitter has now become my go-to platform for my most unfiltered, punchy, short-form thoughts. You can find me at @ferrarivarese, if you want to follow me there.

These same reasons are also why I started writing a Web3 related newsletter.

I first distributed?content on LinkedIn?as it was the platform I knew best.


Six months and 27 newsletters later, I found myself struggling with LinkedIn’s corporate-minded, closed-system of frames and thoughts.

It’s so hard to engage in real conversations. Most LinkedIn users spend precious time bragging. Poorly. Posting pictures with trophies. Promoting an event. Promoting themselves.

Substack is a simpler, friendlier solution, for real conversations.

My Substack chat will always be open.

I needed the freedom to write for the pleasure of intimately connecting with readers and thoughts. Cutting out the noise of LinkedIn bots. Self-promoters. Sales offers. Useless certifications. Pictures of team meetings in the Bahamas.

Still it took me a couple of months to figure I’d jump ship. In this day and age there is something immodest, a little crazy about admitting you’re a writer. You wake up every day to face a world geared to dissuade you from it.

I hope you’ll join me in this journey.

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My two Tweets

I drafted them today. I normally spend some slow time figuring out what to write about, even on Twitter. I respect people’s time.

I’ll Tweet them out later on this week but I wanted to share them first with you, my irreplaceable readers, for they give you more context around my choices.

They are written in Twitter form, ie short and direct. Hope you’ll enjoy them!

Tweet 1

Before being red-pilled I worked in our family business in Italy, opened my own in Switzerland & eventually joined a couple of companies in Asia. All while consulting & investing in TradFi. And in Crypto since '15.

Here are the lessons I learnt the hard way so you don't have to:

1) You don't have to

Unless you're a stateless, never fully satisfied soul like me, it's not a must to keep reinventing your life.

Find peace in what you love. Focus on your passion.

Many say it's a mistake. It's not.

In my case my curiosity is my passion. Blessing and curse.

2) Remember we're all going to die

This line is controversial.

To me, it means taking risks.

Build something meaningful (also figuratively).

Seek open dialogue with the brightest minds as they are the nuclear core of human evolution.

Find meaning in the agency of others.

3) A family business is a charged responsibility - tread carefully

If your passions are not 1000% aligned with that business, move on. Do it quickly.

Traditions are human inventions to justify behaviors.

Family businesses are traditions.

We don't need justifications any more.

4) Vote with your feet

Unsatisfied with your government?

Move to a country you respect.

Or that you're curious about.

Don't overthink - do it.

Don't be stuck with a race, language, geography, State.

They're all human inventions.

Roots are being rewritten in shared knowledge.

5) Be open

Open minded

Open source

Open to ventures and responsibility

Open to mind-changing experiences

Open to life-changing relationships

Open to continuous learning

Open to getting older

Open to divergences

Open to life after death in the generation to follow.


Tweet 2

Why I love crypto?

It’s the first time in my life (and I’m not young) that I can see I can factually contribute to changing the status quo.

I am not a warrior.

I am not a scientist.

I am not an ideologist.

I can only use words.

Words in crypto & financial systems matter.

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