Why I am always moving forward

It's going to feel like a love letter but hear me out... I started 3 Colours Rule because I wanted to see more businesses become better brands. I wanted to create an agency that reflects my unwavering desire to change a world that didn't always reflect me. Through the success of my non-profit organisation, we realised our strength was in our understanding and application of commercial inclusivity. Our work helped those companies be better and grow.

My team and I are passionate about driving meaningful change through our work, and we're proud to partner with brands that share our vision for a more inclusive and equitable world. We believe we can make a real difference and create a better future for all. I believe that every good tech business has the potential to make a positive impact on the world. That's why I'm committed to helping great tech brands maximise their brand potential and reach a broader, more diverse audience.

I'm so thrilled to announce the launch of the 3 Colours Rule new website. At 3 Colours Rule, we understand that every tech brand is unique. That's why we offer brand value proposition services to help you identify what sets your brand apart and craft a messaging strategy that effectively communicates your unique value to your customers.

What do we do?

Inclusive Branding & Marketing

At 3 Colours Rule, we understand that representation matters. That's why we're committed to helping you connect with diverse audiences through inclusive branding and marketing. Our established expertise in DE&I branding and marketing ensures that your tech brand is represented in an inclusive way that resonates with diverse audiences.

Inclusive branding and marketing is not just the right thing to do, it's also good for business. By connecting with diverse audiences and building trust with underrepresented communities, you can increase brand loyalty and drive revenue growth.

Our inclusive branding and marketing services include:

• DE&I Brand Audit: We'll conduct a comprehensive audit of your current branding and marketing efforts to identify areas for improvement and provide recommendations for more inclusive strategies.
• Inclusive Messaging Strategy: We'll help you craft messaging that effectively communicates your brand's unique value proposition in an inclusive way.
• Inclusive Advertising Campaigns: We'll create advertising campaigns that resonate with diverse audiences and help you reach new markets.
• DE&I Content Marketing: We'll help you create content that speaks to diverse audiences and positions your brand as a thought leader in DE&I.

DE&I Employer Branding

Attracting and retaining top talent is key to the success of any tech company. That's why we offer DE&I employer branding services to help you build a reputation as a great place to work for all employees.

Our DE&I employer branding services include:

• DE&I Employer Brand Audit: We'll conduct a comprehensive audit of your current employer branding efforts to identify areas for improvement and provide recommendations for more inclusive strategies.
• Inclusive Employer Brand Messaging: We'll help you craft messaging that effectively communicates your employer brand's unique value proposition in an inclusive way.
• DE&I Recruitment Marketing: We'll create recruitment marketing campaigns that resonate with diverse candidates and help you attract top talent.
• DE&I Employee Engagement: We'll help you create a culture of inclusion and belonging that promotes employee engagement and retention.

Brand Value Proposition

At 3 Colours Rule, we understand that every tech brand is unique. That's why we offer brand value proposition services to help you identify what sets your brand apart and craft a messaging strategy that effectively communicates your unique value to your customers.

Our brand value proposition services include:

• Brand Audit: We'll conduct a comprehensive audit of your current branding efforts to identify areas for improvement and provide recommendations for more effective strategies.
• Value Proposition Development: We'll help you identify your brand's unique value proposition and craft messaging that effectively communicates that value to your customers.
• Messaging Strategy: We'll help you develop a messaging strategy that resonates with your target audience and positions your brand as a leader in your industry.

Personal Branding for Leaders

At 3 Colours Rule, we understand that personal branding is critical to establishing yourself as a thought leader in your industry. That's why we offer personal branding services for leaders to help you establish your personal brand, promote your USPs, and attract wider, more diverse audiences and investors.

Our personal branding services for leaders include:

• Personal Brand Audit: We'll conduct a comprehensive audit of your current personal branding efforts to identify areas for improvement and provide recommendations for more effective strategies.
• Personal Brand Messaging: We'll help you craft messaging that effectively communicates your unique value proposition as a thought leader in your industry.
• Personal Branding Campaigns: We'll create personal branding campaigns that resonate with your target audience and help you establish yourself as a thought leader in your industry.

Brand Readiness for IPO / M&A

Preparing for an IPO or M&A can be a daunting task. That's why we offer brand readiness services to help you effectively communicate your tech brand and maximise its impact.

Our brand readiness services for IPO / M&A include:

• Brand Audit: We'll conduct a comprehensive audit of your current branding efforts to identify areas for improvement and provide recommendations for more effective strategies.
• Messaging Strategy: We'll help you develop a messaging strategy that effectively communicates your brand's unique value proposition to potential investors.
• Investor Relations: We'll help you build relationships with potential investors and effectively communicate your brand's value proposition.
• Brand Integration: We'll help you effectively integrate your brand into the new company or structure after an M&A.

At 3 Colours Rule, we're committed to helping your tech brand succeed. Our new website is designed to make it easier for you to access the solutions you need to take your brand to the next level. We believe we can make a real difference and create a better future for all.

Thank you for your continued support, and we look forward to working with you to achieve your goals and make a positive impact on the world.

Flavilla Fongang

3 Colours Rule