Why Are Fortune 500 Companies Swiping Right on 3-Person Startups?

Why Are Fortune 500 Companies Swiping Right on 3-Person Startups?

Large companies aren’t traditionally known for being the fastest to adopt new technologies. So why is cybersecurity the exception? It seems like the larger or more highly regulated an enterprise, the more likely they are to be a cybersecurity startup early adopter. What is it about innovative technology that flips the typical adoption curve??

This week’s episode is hosted by me, David Spark , producer of CISO Series and Andy Ellis , operating partner, YL Ventures . Joining us is Justin Somaini , partner, YL Ventures .

The startup balancing act

While large enterprises are early adopters of new cybersecurity technologies, securing a big client may result in startups catering to niche needs that do not align with the broader market. This misalignment hinders growth, making the startup overly focused on customized features for a few large clients, neglecting the development of a scalable product for a wider audience, pointed out Ross Haleliuk , author of Venture in Security . startups must consider their Ideal Customer Profile (ICP) and prioritize building a product that appeals to a broader market rather than being overly tailored to one large customer. On a higher level, evaluate whether engaging with a large enterprise is viable, as it may be resource-intensive greatly decreasing the benefits for a young company.

Giving back is its own reward

The concept of "giving back" to the cybersecurity community resonates. Mentorship, sharing knowledge, and raising one's profile through blogging and posting LinkedIn were named as positive ways to give back in a recent cybersecurity subreddit post. Don’t underestimate the value of mentorship within your organization. Develop a culture where professionals give back to the community because it is the right thing to do. The external recognition should be seen as a nice added benefit and not a requirement.?

When to pentest

How effective can offensive security practices be in the early stages of developing your cybersecurity program? Danny Magallanes, CISSP believes early pen testing is critical, providing valuable insights as you’re making critical decisions. If you wait too long in your program development, the insight makes them ineffective, he argued. Use pen testing selectively, particularly when political support is needed to showcase the importance of security issues to senior management. Don’t use it to replace more comprehensive approaches to identifying and mitigating security vulnerabilities. While Magallanes believes pen testing is critical to avoid costly fixes later on. Somaini and Ellis didn’t find much value in introducing pen testing early in the development of a security program.?

Getting ahead with generative AI policy

There is a tension between embracing new technological innovations around generative AI and safeguarding privacy . ???♀? Christopher Burgess at CSO Online asked how can we create a reasonable compromise. The core issue isn't the use of AI itself, but rather the implications of making recorded data more useful and accessible through AI technologies. For example, it’s become standard practice to record Zoom calls and have them automatically transcribed. Now this data is far more accessible, searchable, and can be connected to individuals. The enhanced utility of recorded content raises privacy concerns, as it can expose sensitive information more easily than before. Organizations need to establish clear privacy frameworks and guidelines before these privacy issues explode.?

Listen to the full episode over on our blog or your favorite podcast app where you can read the entire transcript. If you haven’t subscribed to CISO Series Podcast via your favorite podcast app, please go ahead and do so now.

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What’s a great approach from a security vendor…

"My tactic and advice that I would give to sales teams is to make their customer champions of success within their organizations. If they’re able to do that, you win a customer and a relationship for life." - Justin Somaini, partner, YL Ventures.


Should Deny By Default Be the Cornerstone of Zero Trust?

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Danny Magallanes, CISSP

Cybersecurity Strategic Leader | Cyber Threat Intelligence | Risk Management | Veteran | Former FBI Analyst | Mentor | LGBTQI+ ????? Ally

3 个月

David Spark I'm truly honored to be mentioned on the CISO Series Podcast, especially as I've been an avid listener for quite some time. I do, however, want to offer a few clarifications regarding my article that was discussed during the episode. There are many benefits of creating an Offensive Security Team, comprising Pentesting, Red & Purple Teams, and Threat Hunting. Based on my experience, these groups function best when unified under a single leader with a shared mission. This article is actually part of a 10-part series, where I explore various functions or programs integral to a mature cybersecurity strategy. The common thread throughout the series is Cyber Threat Intelligence, which I've consistently argued should be developed as early as possible in the process. That said, I fully agree with Justin Somaini and Andy Ellis that establishing Offensive Security team too early in your cybersecurity program is a misallocation of resources. I’ve never advocated for early development of such a team; rather, it should only be established when the right tools are in place with executive management support.??At the early stages, the ROI simply isn't there. Thanks again for including me on the show, and keep up the fantastic work.

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Mauricio Ortiz, CISA

Great dad | Inspired Risk Management and Security Profesional | Cybersecurity | Leveraging Data Science & Analytics My posts and comments are my personal views and perspectives but not those of my employer

3 个月

Wow! The show covered a great variety of topics. A few could have needed a whole show to cover in detail.

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