WHY FORTUNE 500 CMO’S MUST DROP EVERYTHING AND ADOPT CIRCULAR MARKETING RIGHT NOW.
Kaeya Majmundar
??$43k fine per UGC ad & influencer post. Lawsuits are piling up. SwayID helps brands flag & fix potential violations, auto-generate audit-ready docs, train teams & get support—so compliance is proactive, not reactive.
???? Hi, I’m Kaeya. I've been an entrepreneur for over a decade, starting when I landed a deal on Shark Tank for my first company in college. That night ignited my passion for entrepreneurship, leading me to launch ~7 viral products since.
?? After raising a significant amount of venture capital for my current company (SwayID) I learned the very hard way that relying on investor capital can feel as painful as passing a kidney stone — and I speak from experience.
?? For context on the pain scale: out of 50, kidney stones are at about a 42, childbirth is a 32, and a tooth break is at a 19.
?? Driven to the edge, I was compelled to invent a new marketing model that not only secures PEG (Profitable Efficient Growth) for my company, SwayID, but exists to enable other companies to achieve the same. This innovation is what I call Circular Marketing.
?? My Prediction: By 2027, 80% of Fortune 500 companies currently investing in influencer marketing will have transitioned to Circular Marketing.
?? Now I’m speaking directly to you, Fortune 500 CMO.
?? Circular Marketing is a freaky efficient, shockingly simple breakthrough marketing method that drives sustainable growth by converting wasted marketing spend into creator-consumer purchasing power. This method unlocks continuous, organic advocacy while minimizing waste and maximizing efficiency. (Learn more in my White Paper.)
?? Let’s cut to the chase: Circular Marketing reliably delivers between 6:1 and 25:1 ROAS.
?? Why you must act NOW:
?? The clock is TikToking: You’ve got 24 hours to a week tops to capitalize on any given trend. Take, for example, Nigo’s Lost and Found freestyle by Tayla, which skyrocketed to 442 million views and then vanished almost overnight.
?? Gen Z, as native drivers of culture through content and music, intuitively dictates the rapid adoption and disposal of trends.
?? Welcome to the new world order: The internet has evolved into a more democratic, creative, and collaborative space. To thrive, brands must engage with these dynamics in real-time.
?? You might be thinking: “No sh*t Sherlock. This is why we invest in influencer marketing.”
?? But traditional pay-for-post influencer marketing is like death by 1,000 paper cuts:
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?? And for Influencers:
?? We’ve soldiered through because it seemed like the only way to maintain relevance.
?? But no longer.
?? Circular Marketing solves these issues:
?? Bad news: You need to switch to Circular Marketing NOW.
?? Good news: My company, SwayID.com, specializes in powering Circular Marketing for forward thinking Fortune 500 brands like yours.
Incisively,
Kaeya