Why is Enterprise Work Management so Hot Right Now?
EWM is a hot market because organizations are scrambling to find new ways to deal with the increasingly complex and disconnected business landscape.
Management guru Peter Drucker said it this way:
"The most important, and indee the truly unique, contribution of management in the 20th century was the fifty-fold increase in the productivity of the manual worker in manufacturing. The most important contribution management needs to make in the 21st century is similarly to increase the productivity of knowledge work and the knowledge worker." Peter Druckerd"
In addition, analyst firms like Gartner have started tracking the growing momentum in this market. Although they may use different names—in Gartner’s case, Collaborative Work Management—the value remains the same.
According to a recent Gartner report on the emerging digital workplace,
“Collaborative work management platforms help teams accomplish their goals with more flexibility by combining project management and social software capabilities…"
The contribution of the collaborative and social capabilities (support for conversations, activity streams, information sharing, team and project spaces, and so on) is not only to help coordinate task execution or handle exceptions.
“These capabilities can also be used to carry out the actual work,” the report continues, “…at least to the extent that the work that needs to be managed involves creating content, making decisions, collecting and organizing information, commenting on reports, making designs, and so on. The advantage of having visibility into work execution from the system that handles work management is that less effort is required to manage it—there is, for example, no need to provide status information.”
Industry analysts and business leaders alike are recognizing the huge potential upside EWM can bring to innovative companies willing to embrace it.
Whether branded as traditional PPM, PSA or a hybrid of the two, the underlying problem of all these solutions is they are designed for command and control rather than interactive team collaboration. As such, they fail to deliver the integrated, seamless experience needed for solution implementation. Simply put, they are planning tools attempting to extend into the area of solution implementation, but lacking the fundamental characteristics and capabilities required to successfully handle the execution of solution implementation work.
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