Why Drake is a good example of knowing your worth. #7

So unless you’ve been living under a rock for the past few weeks, you will be well aware that Drake, also known as the most famous Rapper/R&B artist on the planet right now, recently announced his first UK tour in three years. Crossing the pond for his ‘The Boy Meets World’ tour, his royal legion of fans were beyond excited at getting the opportunity to see the ‘Hotline Bling’ star in the flesh, though once ticket prices were announced, it’s safe to say Team Drizzy were not impressed with how much the rapper was charging for the tickets. Something I feel I need to put into perspective for you all.

On his now 6th album in six years - all of which have gone platinum may I add - Drake has had more Top 100 hits than the Beatles, passed Jay-Z for most No.1 hits ever on Billboards hip-hop chart in 2012 and his 'Hotline Bling' video is currently sitting on 975,665,445 views on Youtube.

With his hotly anticipated album Views making him his sixth consecutive number one album, Drake has not only sold 1.4 million copies, he’s also been streamed over 1 billion times since its release. The rapper is once again making numerous headlines accomplishing more during his time in the spotlight than most rappers do in a lifetime, it’s fair to say he has jumped up the ranks of stardom.

With tickets selling out almost immediately (and yes I was lucky enough to get some, thank you Amazon) I am astounded by the backlash he has faced for pricing his tickets so high. Flocking to Social Media to highlight their dismay his fans voiced their opinion in their masses.

Now whilst I can admit his prices may be a little steep, the fact that his UK dates sold out pretty much straight away says a lot. Drake is quite clearly aware of his hype, his success and ultimately his worth, and whilst he could have sold tickets for ￡60, as he’s proven, he simply didn’t have to. Confident in his own abilities, he proved himself right in bringing a number of sold out shows to the UK at a premium price.

Compared to the likes of Madonna with regards to pricing, the two share more than just a Coachella snog with their unique ability to controlla crowd and sell out tours irrespective of the price. And you know why? They each provide a unique service so to speak and their energy on stage is unmatched within their respective industries. In knowing their worth, not backing down and staying true to their own beliefs, the two stars are synonymous with selling out wherever they play. Using that to his advantage is not anything more than good business in my eyes.

So how is this related to recruitment you may ask?

As a recruitment consultant, an important aspect of my role is to generate new jobs from clients. If it is our first time working together, during our meeting I will touch upon our rates and discuss why we charge what we do. Here at Westray Recruitment Consultants we believe in our services wholeheartedly and the value in which we are able to bring. As a result, each and every one of us is confident in charging rates which fairly reflect the level of service provided. Similar to Drake, we know our worth. The monetary topic within recruitment is often a taboo subject, though I believe it important for our clients to not only know exactly what they are getting but to also understand that you do get what you pay for within a highly competitive market.

With the amount of recruitment companies rising daily, it is more important than ever to invest in a reputable consultancy that is capable of finding you the very best talent, and like everything else in life, it comes at a cost. There will always be an air of negativity around anything related to price, however, rather than relying on incompetent recruitment methods from the low rate mavericks of the industry, paying for the best is going to be more beneficial for you and your business in the long run.To find out more about our services, you can call me on 0191 492 6622 and in the

meantime why not check out Drake at New York’s Madison Square Garden below: