Why Does IP Fail to Commercialize?
Daniel J. O'Connor
Consultant Principal @ The Inventors Academy | IP and Commercialisation Specialist
In many cases, inexperienced inventors can't differentiate between ideas and commercial projects. Only a project has value; therefore, an idea may not deserve a patent. So failures of ideas are acceptable and expected. Still, if the inventors have invested substantial amounts of money into patenting, design, prototyping, or corporate structures, before the idea has any market validation, it is not an asset - just a risk.
Here are my Top 10 categories for why innovation projects fail to earn anything up to and beyond the investment and time. This list was compiled from projects I have seen over the past 40 years, including (sadly) some I have been involved with.
What are your experiences?
Have you abandoned or lost money on a good-to-great idea and wondered why?
If you would like to minimize the risk of this happening with your project, you should conduct regular reviews but also make sure it is commercial-ready before you progress. This is also a sensible requirement to ensure you are investor-ready, so you don’t face 300 rejections before you stumble on the real issues the prospects don’t want to share with you.
Here is a chance for you to assess your project against our online scorecard system, which takes 3 minutes and costs nothing. The system checks your commercial model and not your product, so it becomes a far more accurate predictor of success. Try it now and get your own 6-page report on how ready your project is for commercialization.
Check your project now and identify where you will need to focus to get your project commercialized.