Why do so many small businesses still don't have an eCommerce website?

According to a survey conducted by GoDaddy in 2020, around 60% of small businesses in India did not have a website at the time of the survey. This highlights the need for small businesses in India to establish an online presence in order to reach a wider audience and grow their business. This data shows that even after so much buzz around the world regarding the boom of online selling, we are still far away from reaching our full potential in terms of sales. As per Business Today, India's online shopper base is projected to reach 400-450 million by the year 2027. So, it's impossible to match the growth levels solely relying on the offline mode of sales.

Small businesses often do not have a website for several reasons. Even after so many conversations regarding digitalization, there are still many of us who are doing the old-school way of doing business. Based on our research, below are some of the points that have restricted Indian businessmen to sell their products/service through the online channel.

Firstly, website development and maintenance can be expensive, and many small businesses may have limited funds for marketing and advertising.?

Secondly, some small business owners may lack the technical skills and knowledge required to create and maintain a website. They may not have the time or resources to learn new skills, so they opt not to create a website.?

Thirdly, limited resources, including time and staff, can make it difficult for small businesses to prioritize website development and maintenance.?

Fourthly, some small businesses may believe that they don't need a website because they rely on other marketing channels, such as word-of-mouth referrals or social media.?

Fifthly, small businesses may be hesitant to create a website because they fear negative reviews or criticism.?

Finally, small business owners may simply not have the time to create and maintain a website, particularly if they are already busy with other aspects of running their business. Despite these reasons, having a website can provide many benefits, such as increased visibility, improved credibility, and the ability to reach a wider audience.

However, trends are changing day by day as more awareness and multiple SaaS-based solutions are coming to ease the development like eCommfy (www.ecommfy.com)

eCommfy as an eCommerce platform helps small businesses create their eCommerce website in multiple ways.

Offer an easy-to-use website: Provides intuitive eCommerce websites with pre-built templates and multiple functionalities that allows small business owners to easily create their own eCommerce website without needing to know how to code.

Get customizable options: Allow small business owners to customize their websites by adding their own branding, logos, images, and product descriptions to create a unique and personalized online store.

Offer secure payment options: Provide secure payment options such as credit card processing, Razorpay, Paypal, Paytm or other payment gateways that are PCI compliant, to ensure that small businesses can safely and securely accept payments online.

Provide shipping and fulfilment services: Partner with third-party logistics providers like Shiprocket, Shipyaari, and Shypmax to offer small businesses cost-effective and reliable shipping and fulfilment services, so they can focus on growing their business without worrying about shipping and logistics.

Offer marketing and promotional tools: Provide small businesses with tools to help them promote their eCommerce store, such as email marketing, social media integration, and search engine optimization (SEO) tools.

Provide customer support: Offer small businesses customer support services, such as live support or email support, to help them with any technical issues or questions they may have.

Overall, by offering a comprehensive set of tools and services, the eCommfy platform can help small businesses create an effective and successful eCommerce website. If you are searching for a way to level up your eCommerce business and give your customers an unforgettable shopping experience? Look no further than eCommfy!?

Our team of experts, including designers, eCommerce specialists, and developers, work together to create an eCommerce website that covers all your technological and business needs.?

Get in touch with our team today to see how we can help you create the perfect eCommerce website for your business https://www.ecommfy.com/contact-us/