Why Digital Networking is Vital for your business expansion in upcoming years?
Amber Cheema
I grow businesses and personal brands on LinkedIn, promoting tools and AI products to an audience of over 600K.
There was a time when the world was a smaller place, everyone had one to one relation. Our family friends’ neighbors are simply called network. Now things are different world has changed. Now we divided into continents and countries, but once again we are close to each other as much as in the past, we were. In this era, we develop newer ways through which anyone can communicate, meet new people, and develop fertile relationships. We’ve developed digital technologies that help us to overcome large distance while connecting with others in real-time, and enlarged the reach of our networks beyond the limits of our immediate environment.
In today’s digital world,
1 Billion of us using Whatsapp on daily base
2.41 Billion Monthly active users on Facebook
1 Billion Monthly users on Instagram
500 million Monthly users on LinkedIn
321 million monthly users on Twitter
We are living in a virtual community, our interaction with others is expanding day by day. So we can say that the more interaction and more the opportunities to discover. There are lots of benefits of effective digital networking. Through proper and productive digital networking we expand our business to the next level.
“If you want to go fast, go alone. If you want to go far, go with others.”
— African Proverb
Significance of Digital Networking
Advanced technologies and tools enable us to interact one to one worldwide. The world become a global village everyone has access to each other directly. There are many means to build a professional and personal relationship over digital.
Personal and Professional Development
When we interact with different people like colleague’s fellows, friends, clients, mentors, a mentee in our network, have become a source of not only personal & professional growth & development but also maybe they hold key to your dream career or job. We learn many things and skills by sharing new ideas.
Business Expansion
You often heard about the significance of networking for growth, my opinion is crystal clear about it today’s digital era networking is key to the success of your business. Infect Networking is itself a kind of business. If you want tremendous business growth that ultimately increases your Revenue incredibly, pay firm attention to networking.
Brand Recognition & Awareness
Social Media channels and forms are the fastest way to create brand awareness among potential customers swiftly. Your digital network would be free of cost sources directly or indirectly.
Marketing & Promotion
Digital channels offer paid and unpaid means of marketing to promote your brand product and services over the globe, if you have a strong connection in your network you can promote your product and services directly and it's much worthy as compared to doing marketing campaigns to stranger audience.
Lead Generation:
"The lead generation process starts by finding out where your target market 'lives' on the web." - Wayne Davis
Lead generation is the process of attracting, identifying, cultivating prospects and potential customers for business and products. Digital Networking is the fastest way to reach out to your prospect or potential customers via various means through sharing and posting relative content with your network according to a niche like an Email, Blogs, Content Marketing, Landing Pages, Demo Videos, E-Book guides, Case Studies, Social media channels, Forms Adds or re-targeting. One of the best medium for lead generation is LinkedIn.
Digital Diversity & Access across the Boundaries
In this decade there are a lot of means to communicate with anyone worldwide. So, there is no barrier to communication between individuals belongs to different countries or continents. By putting off the need for bodily proximity within our surroundings through digital technology, we have created the possibility in our network to build personal or professional relationships more scalable via digital channels.
Stalking and profiling our networks, we can construct a clear image of the place they work, what they do, the place they live, what they’re fascinated in, and many more.
Process of Productive Digital Networking
Analyze Yourself
Register with channel or medium of your interest
Personal Branding
Build Company profile or pages
Discover your niche & target audience
Build a strong relationship with connections
Share video, post, blogs about your product or services with your network
Promote latest trends technologies & tools
Help your connections to promote their brand products or services
Interact regularly and manage your data carefully.
All of the above consistency, stability, and positive approach are more important for high-yielding results.
Head Of Digital Marketing At ARN DIGITAL MARKARS
3 年Absolutely very comprehensive analysis on digital networking and latest tools we have so used to and have engulfed ourselves in. It is remarkable we are living in an age and day where in fraction of seconds new relationships, partnerships are born. Great collaborations adding significant value in each other’s business, lives occur every single day. We meet our school, college buddies even relatives and neighbours online as collaborators, competitors, followers or even influencers in this vertual world. Amber a very detailed note on the digital world and its impact on the present day world, it has really changed a lot of what the world can do and together what WE can achieve.
Venture working towards generating livelihood for women through its E-commerce platform
4 年Amber Cheema brilliant and thought provoking article, very well written.
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Put The Small Things in The Right Places and Flourish in Work and Life + CEO of Caryl Bowman Counselling, Coaching & Consultancy| Featured Contributor at BIZCATALYST 360°
5 年What a well-written article! I love your forward-thinking productive digital networking process that starts with self-awareness and ends with intentional living strategies.? ?There are so many moving parts, yet so many benefits to digital networking.? Thank you!??
International Business Development and Investment Consultant
5 年What an excellent article. Thought provoking and intimating the investors for future planning on digital networking.