Why is digital marketing done?

We are now living in the digital age. You live in a world full of new digital technologies. And generally, the business has become digital from that point of view. And generally, the touch of technology in this business is called digital marketing. Research shows that 60-70% of conventional jobs will no longer exist due to this 4th industrial revolution. So from now on, we have to build it that way.

In fact, in simple words, digital marketing means promoting products or brands through electronic and digital media. That promotion process can be through social media or search engine marketing or some other means such as wireless text messaging, mobile instant messaging, mobile applications, digital television, electronic billboards, radio channels, etc. But social media is the most popular among these media. A statistic shows that 75% of the world's 55.08% of internet users are using social media. Then you can understand how much the future demand can increase. I will talk about those things today.

Usually, digital marketing is done to promote a product or service. Consider why TV ads are used to promote products, the job of digital marketing is to promote products. Another factor usually involved is why a digital medium is used to promote a product.

Generally, one of the major reasons for promoting products in digital marketing is the use of digital platforms by people. Because now in the modern era, very few people get the opportunity to watch TV. Most of them spend more time on sites like Google, Facebook, Twitter, and YouTube. Generally, this is a great reason to invest in digital marketing.

Why is digital marketing so necessary nowadays?

Compared to traditional marketing, digital marketing has become an essential part of marketing today. The reason for this can be well understood when you look around. Now people are more inclined to buy online as compared to the market. They are learning about the product and looking at reviews.

Around 5.11 billion people use mobile phones in the world today. And its number is increasing day by day. And as the number of mobile users increases, so does the number of internet users. As a result, digital marketing demand is also increasing. A report by User Surveys by Statistics states that nearly 84% of sellers and marketers use social media to gather customer information. Also, another survey report shows that 55% of people around the world depend on social media for purchasing any product.

Besides, another survey result showed that 55% of people around the world are dependent on social media for purchasing any product.

Advantages of the digital market

★You can trade successfully here with little investment

★Usually customer targeting marketing can be done here which is not possible in any other marketing.

★ If you can do the marketing properly then you can make a lot of sales here.

★Usually here ads can be displayed as desired and can be turned off as desired.

★ And here you can reduce or increase the ad budget and if you want to reduce the ad budget then you don't have to face any problems here.

★The price of the product or service usually does not increase for a small investment in marketing.

★The biggest advantage is that through digital marketing you can advertise directly to the customer.

Thank You...

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