Why didn't you let her fall in love before you proposed?
MSME AFRICA
Africa's leading news and resources platform for Micro,Small and Medium Enterprises
Dear business owners,
Your Ododoola is here again. I'm sure some of you are wondering if MSME Africa has changed course to relationship counselling. Lol, No oh. We still care about your business success as ever!?
Many business?owners still need to learn how to treat customers right. And that's why they get the big NOs. The thing is, You need to know that your target customer is like that beautiful woman you want to woo. You want her to fall in love with your products, right?
?Then you have to let her fall in love before you try to "sell" to her. Customers are more likely to buy something they've already connected with emotionally, rather than something they're being "sold" to.?
So how do you get your customers to fall in love with your products? Here is one tip that works like magic:
Learn to Share Your Story: Customers want to know the story behind your product. You must have your way with words. There's a saying: At the touch of love, everyone becomes a poet! Let them know what inspired you to create it, and how it can help them, and say it in a way that catches their attention. That's how to win their hearts. Try this tip today and thank me later??!
Here’s what I have for you today.
OPPORTUNITIES GALORE
Call for Applications: MTN Y’ellopreneur Initiative for Women
The MTN Y’ellopreneur Initiative seeks to contribute to the reduction in women’s unemployment and advance women’s development in ‘Entrepreneurship’ through capacity building and access to capital through loans, grants, and advisory support services for long-term business sustainability.
The initiative targets Female Entrepreneurs across the country who display passion and commitment to self-employment and run an existing business of two years and above in the areas of; circular economy, manufacturing, processing, agriculture, ICT/digital services, waste management, etc. Apply Here?
Call for Applications: African Business Heroes 2024 (Africa’s Biggest Entrepreneurial Competition with up to $1.5 Million in Grant Money)
African entrepreneurs!
The application for Africa's Business Heroes (ABH) 2024 is now open!?
This is your chance to compete for a share of $1.5 million in grant funding and gain access to mentorship, training, and networking opportunities. If you are an African entrepreneur with a growing business, I encourage you to apply! The application deadline is May 19, 2024.
Call For Applications: LSETF Business Transformation Training for Women( 5-week Free hybrid (physical + virtual) training)
Empower yourself and take charge of your entrepreneurial journey with the Lagos State Employment Trust Fund's (LSETF) transformative opportunity tailored specifically for women.?
Embark on a 5-week journey of growth and empowerment through our free hybrid training program, combining the best of physical and virtual learning experiences. Seize this opportunity to refine your skills, expand your knowledge, and propel your business to new heights.?
Apply NOW and embark on a journey towards personal and professional success.
Call For Applications: BIC Africa Acceleration Program 2024 for Women Entrepreneurs
Are you a woman leading a high-growth business in Sub-Saharan Africa???
Do you dream of scaling your venture to new heights?? If so, the BIC Africa Acceleration Program 2024 could be the perfect opportunity to take your business to the next level. This program offers targeted support to women entrepreneurs, equipping them with the tools and skills needed to achieve sustainable growth while contributing to the UN Sustainable Development Goals (SDGs).?
Call For Applications: WYA Africa Certified Training Program 2024
Are you a young African leader between 18 and 30 years old who is passionate about promoting human dignity?
?Do you want to gain valuable skills and knowledge to make a positive impact in your community??
Don't miss out on this exciting opportunity! The application deadline is March 7, 2024.?
For more news, opportunities, resources, and other items, kindly visit: www.msmeafricaonline.com
TRENDING BUSINESS NEWS
FATE Foundation Partners Dutch bank to support Entrepreneurship in Nigeria
Are you a young Nigerian entrepreneur? This partnership could be your big break!
The future of Nigerian business is bright! See how this new partnership is fueling innovation. Read more here
ALX Receives GAGE’s EdTech Company of the Year Award
ALX, a prominent African tech accelerator, has been awarded the prestigious EdTech Company of the Year honor by the GAGE Awards. This recognition highlights ALX's significant contributions to fostering entrepreneurship and equipping young minds with the necessary skills to propel Africa's tech industry forward.
领英推荐
Sterling Bank Partners with Export And Sell Nigeria Limited to empower 2,000 SMEs
Go global and grow big!?Unlock new markets, unlock your potential!?
Sterling Bank empowers 2,000 businesses to export. Are you export-ready? Join Sterling Bank & EAS to take your business global. Here's the details?
Access Bank Launches “YouThrive” Initiative to Empower 700,000 MSMEs with N50 Billion Loan
Access Bank Plc has launched the "YouThrive" initiative in a move aimed at empowering young Nigerian entrepreneurs. This program intends to provide N50 billion in loans to 700,000 micro, small, and medium-sized enterprises (MSMEs) owned by young Nigerians, potentially offering a significant boost to the country's youth-driven businesses. Don't miss out on the remaining gist.?
AfDB Grants $134 Million Support to Nigeria for Rice, Maize, and Other Essential Crop Cultivation
In a bid to boost food production in Nigeria, the African Development Bank (AfDB) has pledged $134 million in grant support. This financial aid aims to bolster the cultivation of essential crops like rice, maize, cassava, and soybeans.
?The initiative is expected to significantly impact the agricultural sector and improve food security in the nation. Read more Here?
Entrepreneurial Origins
I asked this question last week.
Q: Which African country has the highest number of female CEOs?
A) South Africa
B) Egypt
C) Ghana
?D) Nigeria
Answer A) South Africa?
According to recent statistics, South Africa has the highest number of female CEOs in Africa. In, fact, South Africa has more female CEOs than any other country in the world outside of the US and UK. This is in large part due to the country's progressive laws and policies that promote gender equality in the workplace.
Todays Trivia
Which of the following businesses was founded by a South African entrepreneur?
1. PayPal
2. Slack
3. Mailchimp
4. Stripe
Do you know the answer?
Enterprise Chats
It's no secret that starting and running a small business can be difficult, but did you know that the law can help??
Business facilitation law is designed to make it easier for small businesses to operate, by simplifying legal requirements and cutting red tape. In this video, Paul Adeyinka, CEO of Adeyinka Vines Limited, shared about the business facilitation law and its relevance to MSMEs.?
Watch NOW to learn more! Here's the link to watch now and learn more.?
Don't forget to like and subscribe.
Sneak peeks and Surprise??
Mark your calendars for our next events, dropping soon!?
Another physical edition of the “Business Growth Series” will be happening soon, where we'll crack the code to success in your business and leave you armed with actionable tips to get the desired result.?
Did you attend the last one???? I bet you won't want to miss this!?
MSME Africa Tip of the Week
Don't be afraid to ask for help.
It's easy to feel like you have to do everything yourself as a business owner, but that's not true. There are plenty of people who are happy to help you - from family and friends to mentors and advisors. So reach out and ask for help when you need it. You'll be surprised at how much people are willing to lend a hand!
Yours truly??
Ododoola, MSME Africa?