Why calling yourself an “expert” is holding you back!

Why calling yourself an “expert” is holding you back!

Meet Ramesh, who has a business degree that he applied for straight after college because everyone else was doing it. He is now willing to get paid in business for his expertise.

Suresh, on the other hand, has no business degree and has experimented with several industries, spent time talking to prospects and learning everything about their problem, and is now leveraging that knowledge to provide clients with solutions to their problems.

Who do you think will get paid more??

Ramesh learned everything from a textbook, which is a good place to start. But referring to himself as an "expert" limited his ability to explore new approaches to gain industry knowledge and develop better solutions.

Suresh, on the other hand, had no personal biases against any particular industry or field and was therefore open to exploring and learning about the business. This allowed him to gain a deeper understanding of the problem clients' are facing and, as a result, helped him design a better solution.

The truth is calling yourself an “expert” is not important; if you are not willing to give results.?

Clients don’t care about qualifications (at least the ones who are result oriented); they care about the problem they are facing and how you can solve them.?

One can become an expert by actually implementing what they learned.?

The good news is you don't need a decade of experience to find solutions. I've seen people developing a deep knowledge of their field in just a month, who are now providing a better solution to their clients, and earning more than a business degree graduate!

One simple place to start is with the Market Backward strategy proposed by Sam Ovens, Founder of consulting.com.

I personally found this theory really insightful. I would strongly advise everyone to explore Sam Ovens' work; he is great at what he does!

So, according to Market Backward Theory, there are five simple steps to make a profit in any business.

  1. Pick the niche you are interested in: "Interested" is the key word here.
  2. Talk to the client and find out what their problems are!: Once you got the niche right, the time is to learn more about the industry.?
  3. Ask them how much they are willing to pay for their problem: Pricing is everything. Market analysis will help you understand the right pricing for your offer!
  4. Learn the necessary skills to solve the problem: How are you willing to offer the solution? by learning about it.?
  5. Sell the solution to them and start making a profit: The result is the answer!

These five simple steps will help you explore more about your current industry. It will give you enough insight to price your services right! And then sell it to the right people.?

Being an "expert" doesn’t mean you need ten years of experience in the same field. It means you know enough about the problem than the client and are willing to offer the solution.?

Hit "Like" if you found it helpful.?

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What is the expertise you are working on right now? Tell me in the comments. I am all ears!

#licreatoraccelerator #marketingconsulting #smallbusinesses

Taufik Patel

Helping IT companies to manage their business with Sangam CRM

11 个月

I am looking for lead generation services. Can you help me? You can find our requirements here: https://www.dhirubhai.net/feed/update/urn:li:activity:7179730765625102336/

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Vivek Khandelwal

CXO | LinkedIn Growth Specialist | Mentoring Senior Professionals & Young Entrants to the Workplace | Speaker | Culture & Skill Mentor | India's Top 35 Mentors Niti Aayog | Content Creator | Writer

2 年

Absolutely Pooja One who focuses on their niche has the probability to earn a lot more over a period of time!!

Andre Lam

Empowering men to communicate consciously so they can strengthen their relationships without therapy.

2 年

Great distinction here between someone that calls themselves an "Expert" vs. someone that just gets you results Pooja D.. For a long time, I was raised on the idea that my worth was tied to a piece of paper and that it was about the accumulation of knowledge and not experience. The accumulation of knowledge becomes what I am use to then I become comfortable with that model and because I want to be right, I don't look outside of that. We are now in the gig economy so anyone can decide to identify a problem and if you solve it well, you will have a profitable business right out of the gate. One mindset waits to be hired, the other goes out and does it.

Aniket Rai

I will help you to put your phone down and pick up a book | Someone who works at Barclays | Base24 Tandem Nonstop | LinkedIn Creator Accelerator India Alumni | All Views are Personal

2 年

This was an insightful read. Thank you for crafting this article and brilliantly elucidating Market Backward Theory ??

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