Why Brainstorms Fail (And How Visual Facilitation Can Fix Them)

Why Brainstorms Fail (And How Visual Facilitation Can Fix Them)

Nora Herting Nora Herting

Nora Herting

CEO, Co-founder of ImageThink, Keynote Speaker, Visual Leader and Facilitator, author of "Draw Your Big Idea",

发布日期: 2025年2月27日
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Our recent Forbes article, Why Brainstorms Fail: Busting Myths and Building Success, talks about why brainstorming sessions are essential for innovation, but they often fall flat.

Universal feeling right?

Let’s dig into why and how visual facilitation can transform these sessions into engines of innovation.??

Why Brainstorms Fail

  • No clear structure.
  • Louder voices dominate.
  • Ideas get lost.
  • Fear of judgment stifles creativity.

How Visual Facilitation Helps

  1. Provides Structure: Visuals guide the session from ideas to action.
  2. Encourages Participation: Every idea is captured and valued.
  3. Makes Ideas Tangible: Real-time graphic recordings create lasting references.
  4. Reduces Judgment: Visuals depersonalize ideas, fostering creativity.

Real-World Success (Past Client Stories)

  • NYU GPH Creative Revamp: Visual facilitation sparked engagement, collaboration, and generated ideas that created a roadmap ahead.

Want to learn more about hacking brainstorms?

Join Nora, CEO & Co-founder of ImageThink, and Tim Fullerton, CEO & Founder of Fullerton Strategies and host of the PolitiGood Podcast for a deep dive on hacking brainstorms on LinkedIn Live on March 5th at 12pm ET.?

REGISTER HERE


- Nora & The ImageThink Team

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