Why Blockchain May Be An Opportunity For Your Business
Mark Hillary ??
CX & Technology Analyst, Writer, Ghostwriter, and host of CX Files Podcast
In 2010 the software developer Laszlo Hanyecz used ten thousand bitcoins to buy two pizzas.
It is widely considered to be the first actual transaction of goods or products where the payment was in bitcoin. Many in the IT industry now celebrate May 22nd each year as the ‘bitcoin pizza day.’
At the time, this quantity of bitcoin was worth about $41 (USD). When I checked the current value online in April 2021 those two pizzas would cost $541 million. Quite a difference – hopefully Laszlo held on to some bitcoin rather than buying more pizzas.
Bitcoin still hasn’t really gone mainstream. It’s more like gold – an asset that people invest in rather than use to make purchases. What is really interesting about bitcoin though is that it is the first example of a global currency that uses a blockchain to keep track of who owns what. But what is blockchain technology and why should business leaders be more aware of the opportunities it may offer to their company?
In 2016 Don and Alex Tapscott published their book Blockchain Revolution, which explained and defined blockchain and the possibilities it offers. In the book they said:
[That's not all... continue reading the full version of this article on the IBA Group blog]
CC Photo by Brandon Mowinkel
Digital Communications & Reputation Management at IBA Group
3 年Thanks for posting ?? Mark Hillary (em ??)
Global Business Executive | International Keynote Speaker | GTM Strategies | Thought Leader #Blockchain
3 年?? Mark Hillary (em ??) - YESSSSS. Especially for the CX industry as you and I already discussed on one of your podcasts. Governance and data security are two big ones. CXblockchain.org