Why articles don't need to be Great Part 2

I wrote my first article on why articles don't need to be great now I going to finish that up. I like to use the show Pawn Stars to emphasize how hard it is to sell a more expensive item and the need for a greater discount on a more expensive item. In the show Rick will go to a guy with a 1932 Ford Roaster, which is in peak performance and completely perfect condition. He will then have his expert come in and appraise it's value which is at a very high price of 70,000 thousand dollars. Afterwards Rick and Corey will fiercely debate over the haggle of the price in which case Rick will finally have to say to the buyer that it will sit for a while before he can find the right buyer, because that said buyer needs to have some deep pockets. In that position he needs to have a healthy margin to make profit.

The interesting thing is that he could make the same profit margins with four much cheaper items that he could sell at a much faster rate. Pinball machines, weird memorabilia, and cheap antique items. All for a much lower price tag and many more customers walking into his shop to buy even more items.

This is the same with articles, I could crank out five decent articles for one really awesome article that I would get rave reviews from my English teacher. The only problem is that now I have lower penetration in the market because I am not cranking out enough content to get higher penetration. I would also have to pay a premium to sell that one article now to get more readership, when I could easily get that same penetration for free by posting five lesser articles which I crank out faster and less worry of quality. They can be posted at different times of the day, and specifically during the peak hours of viewing on Linkedin at a much faster result, for a much cheaper price.