Why am I not creating content? Engaging types of content you can create.

So many of us have social media handbills and we have not yet uploaded anything about what we do or even who we are on it.

What makes us this way is the too much noise and distraction we get on social media these days. But come to think of it, there are people we follow on social media platforms. Have you ever asked yourself why you follow them?

The answer is very simple. That is because of their content.

It is a great problem how you have social media pages but you do not post and then you follow another person because you like their content.

Change your mindset now and think of the number of followers you will get if you start creating content.

Confused about the kind of content you should create?

Let me give you a run-down of what you can do.

TYPES OF CONTENT YOU CAN CREATE.

To avoid the damage of not creating content, here are some engaging contents you can create for your pages or yourself. But you should know that

“what you create should be driven by what you want to achieve”.

Broad/ Generic Content:

Whether you are into selling your services or not, this kind of content is good for you to create. Broad content is not tied to selling a particular thing instead it deals with the mind. For instance, you can identify a problem people face in their business an example can be disunity among staff in a company. Your broad content here will focus on disunity.

It is broad content because any company can be a victim of this topic and this will go a long way to help them in handling their organizational issues in the workplace.

There are many such contents you can create for your audience all you need do is be intentional and keep it simple.

Solution-Oriented Content:

We just talked about generic content for your audience. We cannot just focus on this assuming your intentions for creating content are to sell.

For this kind of content, you are able to identify a problem, and then since people are already aware of the problem they will need solutions.

This is your unique selling proposition.

Feed the ears of your audience and get their full attention. This is where you are able to derive full attention and get high-paying clients who are interested in the solution you offer.

Follow for the next article on how to maintain your social media presence.?

Thanks for reading

Solange Munshi ?

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