Why advertising is necessary for marketing?
You have a product that wants to sell it, the customer has some needs.
Therefore, it must be a communication channel between customers and products through Ads.
A promotion campaign is a type of Ads used to increase awareness about the product
– its price, its benefits – to encourage your customer to make a decision of purchasing.
Here some important features of Ads:
1- Promote your products:
The customer has a variety products to select, so by Ads, you can tell your customer
Why does he select your product?
What are the benefits?
As a result, you will increase your sale of the product.
2- Support your competition with others:
There are many consumers in the market who want to buy products such as what you sell.
Hence, your role is to send Ads in the right way to align with your customer needs to influence
them to purchase it.
3- Increase your profits:
Designing Ads in an attractive way for your customer will help in increasing your product sales.
In fact, Ads need money and time, however, you will gain more and more and expand the size of your business at the market.
4- The better opportunity for customer’s choices:
Ads make a non-personal link between the customer and the advertiser.
Consequently, the mission is difficult to change the customer perspective towards your services, but the space of freedom is wide for the customer to choose between alternatives.
5- Ensure sustainability:
Once you succeeded to get customer trust by promoting high-quality services, it will ensure your product sustainability and show your goodwill for your customer in the long term.
6- Add a new customer for your target audience:
For your good luck, the market situation is not constant.
Products are fluctuating up and down.
Meanwhile, your opportunity to target new customers is good.
As a result, after launching your ads, your new customer will find that your service is popular in the market, he will intend to try it.
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