Why a $6 Million Expansion Ending During Covid-19 Will Work Out Well

During this week's One Take interview, Maud Borup Owner and CEO Christine Lantinen shares why her company's plant expansion in Le Center, MN, should still work out well despite Covid-19's impact on the economy. She discusses how she and her team have changed marketing tactics, production processes and more including the need to hire more than 100 hourly employees, plus her outlook on the 2020 holiday season, and thoughts on how business leaders might deal with the stress created by these unsettling times.

Lantinen's interview can be seen here or listened to here.

Each One Take is an unedited conversation with a CEO sharing her or his perspective on the most pressing challenges facing businesses today. Given the times, they're typically recorded via Zoom as we talk house-to-house.

This interview was conducted on May 20, 2020, and is part of a series that can be watched on YouTube or listened to via Spotify and other podcast-like services (on Spotify, search for "One Take CEO Interviews.")