Who’s Running Your Reporting Landscape - AI or Humans?
Anders Liu-Lindberg
Leading advisor to senior Finance and FP&A leaders on creating impact through business partnering | Interim | VP Finance | Business Finance
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Why do I ask this question? Because the answer is not as simple as it used to be. Here are some potential answers:
- The local business intelligence (BI) team (as it used to be)
- Local users all around the world
- A centre of excellence for BI
- A robot (or a series of robots)
It can of course also be a combination of all of those, yet the reporting landscape is changing, and by and large, that’s good news! Why? Because it’ll free up time for finance professionals to start using the numbers as opposed to producing them (or producing reports). If we get caught up in production, we’ll surely disappoint our stakeholders.
Here’s how the landscape is changing
If we go by the Microsoft case we touched upon in the first article, “The finance value chain disrupted. Are you keeping up?” then it’s clear what’s changing. Through machine learning, robotics process automation, and other AI tools, we can now produce a lot more with a lot fewer (human) resources.
Before, when reporting was owned by local users or the BI team, the reports were all created by humans. I recollect my first job at Maersk as a student, where I was working for the Hyperion Financial Management team. One of my tasks was to create and maintain reports so that users could populate them with data in the consolidation system. Already back then, the report production was quite automated.
Still, lots of reports were made in Excel too, either from scratch or through extracting reports from the system and continuing to build on them. It wasn’t very efficient at all, and to many, that is still a reality today.
If you ask in a gathering of finance professionals from a random selection of companies how many use Excel as their primary reporting tool, a good guess is that half will raise their hands. But this is all changing now, so let’s look at the evolution of the reporting landscape.
- It started with the rollout of ERP systems in the past decade followed by a suite of enterprise performance management (EPM) tools
- The systems and tools allowed companies to centralize their BI efforts as opposed to leaving them in the hands of local users
- With offshoring and outsourcing coming next, it allowed companies to gather a critical mass in the global business services to create centres of excellence where the competence to build reports and bind together data various systems and other data sources resides
- The next step is to put the centre of excellence (CoE) through automation so that no reports are produced by hand but simply through the lick of a button, i.e., macros or fully automated through various BI tools, SQL scripts, etc.
- This leaves only demand management for new reports in the hands of humans, so when the business landscape changes, the CoE and finance professionals on the frontlines gather requirements for new reports and then feed them into the reporting landscape
You might have thought I was going to answer the question of the article with “a robot,” however, I don’t think we’re there yet. Robots are likely running the operation, but demand management is still done by humans.
How should you react to this?
Here’s what I want you to do first. CELEBRATE! Finally, someone took this daunting task of producing reports off your hands. Think about how much time it has freed up for you. If you don’t consider this a good thing, then I would go take a good, hard look in the mirror and ask what kind of finance professional you want to be: a producer or a user? Producers are not in demand anymore, so is that really what you want to be? Let’s now quickly turn our attention to the disrupted standard workweek. Here’s how you should work with reporting now.
On Monday morning, the report is ready in your inbox/dashboard/desk, and you spend 15-30 minutes skimming the main conclusions. That’s it! It’s OK to make it a bit more nuanced: You might figure out on Thursday when you put your solutions to business problems to work that new reports are needed to measure the impact of the solutions. Then you help the CoE to create new reports (which will then be ready again for you on Monday morning to see how things turned out!).
I’m hoping that most of you are celebrating this disruption of the finance value chain. The key question for you now is: What are you going to do with all this time? Spend it all on doing analysis or something else? Don’t worry, we’ll try to answer these questions in the coming articles in the series. For now—take a breather and enjoy that you’re not a report producer anymore. That’s a good thing, isn’t it?
This is the third article in the series titled "The Finance Value Chain Disrupted" and you can read past articles below.
The Finance Value Chain Disrupted. Are You Keeping Up?
Don't Be A Producer Of Numbers. B A User!
You can read a lot more articles about FP&A, Business Partnering, and Finance Transformation below. It all start's with “Introducing The Finance Transformation Nine Box” where you set the ambition for your transformation. You should join the Finance Business Partner Forum which is part of the Business Partnering Institute's online community where we will continue to discuss this topic and you can click here to follow me on Twitter.
Your Journey To Successful Business Partnering Explained
How To Create Value Through Business Partnering
Everyone Can Adopt A Business Partnering Mindset (part of a six-article series about FP&A Business Partnering)
From Business Partner To Working Within The Business (part of an article series where I interview finance professionals about their careers in FP&A and Business Partnering)
Is Your Product Optimized For Value Creation? (part of a toolbox series where we look at what tools FP&A professionals should leverage to drive value creation)
How Business Partners Turn Analysis To Insight (part of case study series where I interview business partners about how they drive value creation using real cases)
The Future Of FP&A: Two Ways To Take The Reins
What Is The Accounting Profession Paradox?
What Defines A Finance Master?
The New Career Path For Finance Professionals
How Finance People Can Be More Successful
The CFOs Roadmap To Transforming Finance
How To Become A Finance Business Partner
Financial Analyst vs. Finance Business Partner
Finance Business Partner Is A Bullshit Job
How Business Partners Keep A Plan On Track
Anders Liu-Lindberg is a Senior Finance Business Partner at Maersk supporting our largest product and I have more than 10 years of experience working with Finance at Maersk both in Denmark and abroad. I am also the co-founder of the Business Partnering Institute and owner of the largest group dedicated to Finance Business Partnering on LinkedIn with more than 7,000 members. My main goal at Maersk is to show how to be successful with business partnering and drive value creation as a trusted partner. I am the co-author of the book “Create Value as a Finance Business Partner” and a long-time Finance Blogger with 36.000+ followers.
Team Lead -Record to Report
5 年Excellent article. It depends on finance people to use the data effectively. They also require decision making powers to bring change. The knowledge of business and identification of critical success factors are important to ensure that business performs well.
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5 年I am definitely celebrating Anders Liu-Lindberg, whilst dedicating myself taking this daunting task of producing reports off everyone's hands.
Budding Entrepreneur|Blockchain Enthusiast|Finance Professional|Fortune 500|FMCG| Pharmaceuticals|Medical Devices|Big 4
5 年Good overview of the Finance game changers. It's already happening. Many MNC's in the Middle East have already moved transactional and reporting processes to CoE's. This article - https://bit.ly/2kHRfz4 posted by CIMA on "What digital transformation teaches finance leaders" complements your article with examples.
Franchise Strategist | Franchise Consultant | Export Strategist | SUM| Parque Tec Partner | Investment Advisor | Business Advisor | Agile HRM
5 年The Finance Disruption in the Value Chain by having AI and Machine Learning as important Tools, will not only change the Finance Reporting area in FP&A, but will be of huge change in New Workplace Interaction and an important Shift in New Jobs entering the Workforce Globally. I have been Active in the AI for more than 2 Years now and the Changes are going to change the Workforce Panorama even more in less than 1 Year. It's important to stay informed about the excited Advances in Technology.