Who's customer is it, really?
Let's remember it was the sales person who 'up-ed' the customer.
Let's remember it was the sales person who called the customer to get in and make the appointment.
Let's just remember that it was the Sales Person who was recommended to come see!
Let's not forget it was the SALES PERSON who talked to the customer in service drive and moved it forward to a point where they were EVEN interested in considering looking at another vehicle!!! My gosh, what is the issue of losing the momentum of selling if the sales person decided to let them go anyways??? The sales person was the one who made it happen, right? It was their customer to lose..so don't get upset, sales "Manager" "Closer" "Desk Guru", when the sales STAFF (the actual doers!!) moved the process along to where the customer was even talking about doing something, huh? "They had to leave." "They had to go!" "I mean, I got their name and number??"....WHAT EXACTLY IS WRONG WITH THAT!...?
Well....
There's only one problem, really.
Those customers were the dealerships customers.
Founder, Customers SaySo ? Saved by Grace through Faith, Servant Leader
6 年Pressure to buy today is one of the chief complaints from shoppers that fosters their mistrust and dread of car dealerships. Pressure = Desperation. Confidence sells. Confidence in the product. Confidence in the dealership. Confidence that they'll buy that vehicle from you, when they're ready. Sensing desperation makes people pull back and regroup. Your confidence (they're making the right choice for them, they'll be happy with the vehicle and the deal, you and the dealership have their back) gives them the support and validation they need to buy now.
follow-up
6 年The salesman let his ego interfere. He believed that if he couldn’t make the deal nobody else could. He did not T.O. And the trifecta is that he did not go straight to the FAILS DEPARTMENT OFFICE. This last strike was not his fault because the store doesn’t have a FAILS DEPT. ?? Why not ? (you will love this) because management let their ego interfere - if they can’t make a deal nobody can - so they didn’t see a need to T.O. ! ??♂? The salesman is no more guilty for doing the exact same thing ... there is plenty of legitimate blame to go around. The solution is simple - if a deal fails it goes to the FAILS DEPT. It’s what they do. Do not mistake “Save-a-Deal” for “Fails Dept”. Different. How so ? “Save-a-Deal” is an old-school, conventional final step in the Sales Process. I will do it as the 1st step in the Fails Process if it isn’t being done, or done right, but it is at best hopefully successful. Salesmen don’t like doing it because it mostly doesn’t work. You might call that lazy, but they are playing the odds. I don’t blame them. I tell them I am glad to do it for them. “Go get a fresh lead”. And it isn’t easy. There is a lot of work involved to get success from failure. It is “magic” ! ??
Sanctified Cowboy ... Work in Progress #SoIL Signs of Intelligent Life
6 年#BINGO