Who is attending APP?

Alita Sales works with 3,600 pharmacies every month and for our SalesTracker survey series?this month we asked a number of our retail pharmacy customers who was attending The Pharmacy Guild of Australia 's APP 2023 conference, the largest Pharmacy conference in the southern hemisphere, and this article discusses whether pharmacists will be attending APP.?

While it’s great for the industry to get together, as outlined in our last SalesTracker survey in February, at the moment pharmacies are finding it difficult with staffing shortages and limited time.

So given these circumstances, it’s encouraging that a third of our retail pharmacy customers are attending or likely to attend APP 2023.

Who Competed the Survey?

The survey respondents were principally either pharmacists or assistants who identified themselves as buyers. A good indication of the decision-makers in pharmacy who determine what health and beauty products to stock.

Why does Alita Sales Attend APP?

Pharmacists, Pharmacy Staff, Australian Pharmacy Wholesalers, leading Pharmacy Brands and industry professionals attend APP for a multitude of reasons, but here are four main reasons why we are attending:

1. APP Provides our pharmacy customers with the chance to “touch and feel” the products of the Brands we represent.

2. Our exhibition stand showcases how our Brands can be merchandised in-store for maximum sales.

3. The conference allows time for our staff to talk with pharmacy staff about products without the interruptions that inevitably happen during in a busy store environment.

4. We get to connect with other industry professionals in one place!

If you attending APP, come and visit the Alita Sales stand in a bigger, new location. If you can’t attend, don’t worry we will be providing summaries of APP on our website news page and LinkedIn Company page.