10 Best White Label Digital Products to Resell In 2024

White label digital products have revolutionized the way businesses expand their offerings. These products allow companies to rebrand and sell third-party services as their own, providing a seamless way to diversify their product line without investing in development.

In this article, we will explore the best white label digital products to sell, detailing their key features, benefits, ideal users, and the popular SaaS platforms that offer these products.

I will also walk you through the steps to take to successfully resell these digital products.

What Are White Label Digital Products?

White label digital products are pre-built solutions created by one company and rebranded by another for resale. White labeling allows businesses to offer a broader range of services under their own brand, enhancing their market presence and profitability.

These products include software and services like email marketing, CRM systems, social media management tools, websites and sales funnels, project management tools, SEO tools, e-commerce platforms, chatbots, analytics tools, online learning platforms, and digital marketing tools.

10 Best White Label Digital Products

1. All-in-One Digital Marketing Platforms

All-in-one white label digital marketing platforms offer essential tools for launching a digital marketing business and managing and optimizing marketing campaigns.

These platforms offer features like website builder, campaign management, SEO tools, PPC management, and a lot more.

Agencies, consultants, and entrepreneurs can use these platforms to effectively manage all aspects of their business without the need for a third-party tool.

Reseller businesses can also offer these tools to their clients under their own brand identity for a monthly fee to help them enhance marketing efficiency, improve campaign performance, and achieve measurable results.

Key Features

• Campaign Management: Plan and execute marketing campaigns.
• SEO Tools: Optimize content for search engines.
• PPC Management: Manage pay-per-click advertising.
• Social Media Integration: Connect with social media platforms.
• Email Marketing: Create and send email campaigns.
• Analytics: Track campaign performance and ROI.
• Reporting: Generate detailed marketing reports.

Benefits

• Enhances marketing efficiency.
• Improves campaign performance.
• Provides measurable results.

Ideal Users

• Marketing agencies.
• Small businesses.
• Freelancers.

Popular All-in-one White Label Digital Marketing Platform

• GoHighLevel : Provides a comprehensive digital marketing platform with features such as funnel and website building, CRM, email and SMS marketing automation, appointment scheduling, and detailed analytics, making it a robust all-in-one solution for marketers looking to streamline their digital marketing efforts and enhance client engagement.
• DashClicks : Offers a suite of digital marketing tools with features like campaign management, SEO tools, and PPC management.

2. Chatbots

Chatbots are essential for providing automated customer engagement and support. These tools offer features like AI-driven conversations, 24/7 availability, and integration with various platforms.

AI chatbots are very popular and sought-after tools in the market right now because they have the potential to help businesses acquire lots of customers and also retain them for a long period. This makes it a super helpful tool and a lucrative white-label digital product to sell.

If you are an agency or digital product reseller, you can learn how to launch a successful AI chatbot reselling business in 5 days .

Key Features

• AI-Driven Conversations: Provide intelligent responses.
• 24/7 Availability: Offer round-the-clock support.
• Platform Integration: Connect with websites and social media.
• Customizable Scripts: Tailor conversations to business needs.
• Analytics: Track chatbot performance and interactions.
• Lead Generation: Capture and qualify leads.
• Multi-Language Support: Communicate with diverse audiences.

Benefits

• Acquire customers
• Enhances customer support.
• Improves response times.
• Provides seamless engagement.

Ideal Users

• Customer service teams.
• E-commerce businesses.
• Marketing agencies.

Popular White Label AI chatbot platforms

• GoHighLevel: Includes advanced AI chatbot capabilities with features like automated lead generation, 24/7 customer support, personalized messaging, integration with CRM, customizable chatbot flows, appointment scheduling, and detailed interaction analytics.
• Wotnot: Offers powerful AI-driven chatbots with customizable scripts, multi-language support, and integration with various platforms.
• Drift: Known for its intelligent chatbots and comprehensive analytics, Drift enables businesses to offer a robust customer engagement solution that enhances lead generation and customer support.

3. CRM Systems

CRM systems are crucial for managing customer relationships and sales pipelines. These platforms help businesses organize customer data, track sales opportunities, and automate marketing tasks.

By offering a white label CRM system, you can help your clients streamline their customer management processes, improve sales efficiency, and gain deeper insights into customer interactions.

Key Features

• Contact Management: Organize customer information.
• Sales Pipeline: Track and manage sales opportunities.
• Lead Scoring: Prioritize leads based on potential.
• Reporting and Analytics: Insights into sales performance.
• Automation: Automate repetitive tasks.
• Mobile Access: Manage CRM on the go.
• Customization: Tailor the CRM to specific business needs.

Benefits

• Enhances customer relationship management.
• Streamlines sales processes.
• Improves team productivity.

Ideal Users

• Sales teams.
• Real estate agencies.
• Customer service departments.

Popular White Label CRM Platforms

• GoHighLevel : Offers robust CRM features including automated lead capture, pipeline management, contact segmentation, email and SMS marketing automation, task and appointment scheduling, detailed customer interaction history, custom reporting and analytics, and seamless integration with other marketing tools.
• DashClicks : Provides a robust white label CRM platform with features such as contact and lead management, automated follow-ups, task and appointment scheduling, detailed analytics and reporting, customizable sales pipelines, email and SMS marketing integration, user-friendly interface, and white labeling options for branding.

4. White Label Websites and Sales Funnels

Website and sales funnel builders are essential for creating professional online presences and optimized sales processes. They offer drag-and-drop functionality, customizable templates, and integrated payment gateways.

Agencies and businesses can use these platforms to help their clients establish a robust online presence, drive conversions, and streamline their sales processes, all while maintaining a consistent brand identity.

Key Features

• Drag-and-Drop Builder: Create websites and funnels without coding.
• Customizable Templates: Tailor templates to specific needs.
• A/B Testing: Optimize funnels with different versions.
• SEO Tools: Enhance website visibility.
• Integrated Payment Gateways: Process transactions directly.
• Analytics: Track visitor behavior and funnel performance.
• Membership Sites: Create exclusive content areas for members.

Benefits

• Quick and easy website creation.
• Optimizes sales processes and increases conversions.
• Provides professional-looking online presences.

Ideal Users

• Web design agencies.
• Entrepreneurs.
• Marketing consultants.

Popular White Label Website & Funnel Building Tools

• GoHighLevel : Known for its robust funnel building and CRM integration, GoHighLevel offers extensive features like customizable templates, automation workflows, and detailed analytics, making it a top choice for resellers.
• Simvoly : Offers user-friendly website and funnel-building tools, including drag-and-drop functionality, A/B testing, and integrated SEO tools, making it easy for resellers to create professional and optimized online presences for their clients.

5. SEO Tools

Doing search engine optimization manually can be taxing hence the need for specialized tools for this task. SEO tools are vital for improving search engine rankings and online visibility.

These platforms offer keyword research, site audits, backlink analysis, and rank tracking.

Agencies can use these tools to help their clients enhance their SEO strategies, drive organic traffic, and achieve better search engine rankings.

Key Features

• Keyword Research: Identify relevant keywords.
• Site Audits: Analyze website performance.
• Backlink Analysis: Monitor and analyze backlinks.
• Rank Tracking: Track website rankings.
• Competitor Analysis: Analyze competitors' strategies.
• Content Optimization: Optimize content for search engines.
• Reporting: Generate SEO performance reports.

Benefits

• Improves website traffic and visibility.
• Enhances search engine rankings.
• Provides actionable insights for SEO strategies.

Ideal Users

• SEO agencies.
• Digital marketers.
• Content creators.

Popular White Label SEO Tools

• SEMrush: Known for its comprehensive SEO tools, including keyword research, site audits, and backlink analysis, SEMrush is a top choice for those looking to offer a robust SEO solution.
• Ahrefs: Offers powerful backlink analysis and keyword research tools, along with detailed rank tracking and competitor analysis.

6. White Label Course Creation

Course creation platforms are vital for developing and managing online courses. These tools offer features like student management, quizzes, and certifications.

This white-label digital product can enhance learning experiences, and increase student engagement and retention.

Key Features

• Student Management: Track student progress and performance.
• Quizzes and Assessments: Create interactive quizzes and tests.
• Certifications: Issue certificates upon course completion.
• Mobile Access: Provide learning on the go with mobile-friendly platforms.
• Content Library: Store and organize educational materials.
• Discussion Forums: Facilitate student interaction and collaboration.
• Course Analytics: Monitor course performance and student engagement.

Benefits

• Expands educational offerings.
• Enhances learning experiences.
• Increases engagement and retention.

Ideal Users

• Educational institutions.
• Corporate trainers.
• Independent educators.

Popular White Label Course Creation Tools

LearnWorlds: Renowned for its robust and customizable course creation capabilities, LearnWorlds offers a variety of features that make it a reliable white-label course creation platform, including:

• Course Builder: An intuitive drag-and-drop course builder with a rich multimedia library.
• Interactive Videos: Create engaging video content with interactive elements such as quizzes and clickable hotspots.
• Customizable Templates: A wide range of fully customizable templates for course pages.
• White Labeling: Full white label options to rebrand the platform with your own logo, colors, and domain.
• E-commerce Integrations: Built-in tools for selling courses, including payment gateways, subscriptions, and memberships.
• Gamification: Enhance user engagement with badges, certificates, and points.
• Advanced Analytics and Reporting: In-depth insights into learner performance and course effectiveness.
• Social Learning: Features that promote interaction among learners, such as discussion forums and social networking.
• Mobile-Friendly: Responsive design that ensures courses are accessible on all devices.
• Multi-Language Support: Capability to create and deliver courses in multiple languages.
• Compliance and Certifications: Tools to ensure compliance with industry standards and to issue certificates upon course completion.

GoHighLevel: Offers a comprehensive suite of features for creating and managing online courses, including:

• Course Builder: An intuitive drag-and-drop interface for easy course creation.
• Customizable Templates: A variety of templates to quickly design course pages.
• Membership Sites: Manage and restrict access to course content.
• Automated Email Drip Campaigns: Schedule and send course-related emails.
• Student Management: Track student progress and manage enrollments.
• Quizzes and Assignments: Tools to create assessments and interactive content.
• White Labeling: Allows resellers to brand the platform with their logo and colors.
• Payment Integrations: Seamlessly integrate with payment gateways like Stripe and PayPal.
• Analytics and Reporting: Detailed insights into course performance and student engagement.
• Customer Support: Dedicated support for troubleshooting and guidance.

7. Analytics Tools

Analytics tools are crucial for tracking and analyzing business performance. They provide features like customizable dashboards, user behavior tracking, and predictive analytics.

Key Features

• Customizable Dashboards: Tailored reports for specific needs.
• Data Integration: Combine data from various sources.
• User Behavior Tracking: Analyze customer interactions.
• Predictive Analytics: Forecast trends and outcomes.
• API Access: Integrate with other tools.
• Real-Time Reporting: Access up-to-date insights.
• Goal Tracking: Monitor progress towards objectives.

Benefits

• Provides actionable insights.
• Enhances decision-making.
• Tracks key performance indicators (KPIs).

Ideal Users

• Data analysts.
• Marketing teams.
• Business strategists.

Popular White Label Analytics Tool

• AgencyAnalytics: Offers comprehensive reporting tools with customizable dashboards, user behavior tracking, and API access.
• Google Analytics 360: Provides advanced analytics features, including predictive analytics, data integration, and real-time reporting.

8. Project Management Tools

Project management tools are essential for organizing and managing tasks and projects efficiently. These platforms offer features like task management, time tracking, and collaboration tools, making them suitable for white labeling.

They can help your clients streamline project workflows, improve team collaboration, and ensure timely project completion.

Key Features

• Task Management: Assign and track tasks and deadlines.
• Collaboration Tools: Facilitate team communication.
• Time Tracking: Monitor time spent on tasks.
• Gantt Charts: Visualize project timelines.
• File Sharing: Share documents with team members.
• Reporting: Generate reports on project progress.
• Custom Workflows: Adapt workflows to specific needs.

Benefits

• Improves team productivity and organization.
• Ensures timely project completion.
• Enhances collaboration and communication.

Ideal Users

• Project managers.
• Remote teams.
• Freelancers.

Popular Project Management Tools

• Asana: Provides comprehensive project management features, including task assignments, collaboration tools, and custom workflows.
• Trello: Offers intuitive and flexible project boards, along with time tracking and file sharing features.

9. Email Marketing Software

Email marketing software is an essential tool for businesses to manage their email campaigns efficiently. These platforms offer a range of features to streamline the creation, automation, and analysis of email campaigns.

By incorporating white-label email marketing software into your offerings, you can provide clients with robust email solutions tailored to your brand's look and feel.

Key Features

• Email Templates: Pre-designed, customizable templates.
• Automation Workflows: Automated email sequences for various triggers.
• List Segmentation: Target specific groups within email lists.
• A/B Testing: Test different email versions for optimal performance.
• Analytics and Reporting: Insights into campaign performance.
• Integrations: Connect with other marketing tools and CRMs.
• Deliverability Optimization: Ensure emails reach the inbox.

Benefits

• Increases customer engagement.
• Improves conversion rates.
• Provides measurable ROI.

Ideal Users

• Digital marketing agencies.
• Small to medium-sized businesses.
• Freelancers.

Popular White Label Email Marketing Tools

• MailChimp: Offers extensive email marketing features, including a drag-and-drop editor, advanced automation, and comprehensive analytics, making it easy to create and manage effective email campaigns.
• ActiveCampaign: Known for its powerful automation capabilities, CRM integration, and detailed analytics, ActiveCampaign allows agencies to provide a robust email marketing solution that enhances customer relationship management and campaign performance.

10. Social Media Management Tools

Social media management tools are vital for handling social media presence and engagement. They allow businesses to schedule posts, analyze performance, and manage multiple accounts from one dashboard.

You can leverage these tools to help your clients maintain a consistent social media presence, improve engagement, and analyze social media performance.

Key Features

• Content Scheduling: Plan and schedule posts across platforms.
• Analytics: Track performance and engagement.
• Multi-Account Management: Manage multiple social media accounts.
• Content Calendar: Organize and plan social media content.
• Social Listening: Monitor brand mentions and conversations.
• Collaboration Tools: Work with team members on social strategies.
• Post Boosting: Promote posts directly from the platform.

Benefits

• Saves time on social media management.
• Enhances social media strategy.
• Provides insights to improve engagement.

Ideal Users

• Social media agencies.
• Digital marketers.
• Small businesses.

Popular White Label Social Media Management Tools

• Hootsuite: Offers comprehensive social media management features, including a unified dashboard for managing multiple accounts, advanced analytics, and social listening tools.
• Buffer: Provides simple and effective social media scheduling tools, along with detailed analytics and team collaboration features.

How to Resell White Label Digital Products

Reselling white label digital products is a lucrative business model that allows you to offer high-quality solutions to your clients without the need to develop them from scratch.

Here’s a step-by-step guide on how to effectively resell white label digital products:

1. Choose the Right Products

Selecting the right white label products is crucial. Consider products that align with your business niche and target audience. Popular options include:

• Software as a Service (SaaS) Tools: CRM systems, email marketing software, project management tools, etc.
• E-books and Online Courses: Educational content in areas such as marketing, business development, and personal finance.
• Website and App Templates: Pre-designed templates that can be customized for various clients.

2. Partner with Reputable Providers

Find reliable white label providers who offer high-quality products. Evaluate potential partners based on product quality, pricing, support, and reputation. Some well-known providers include:

• GoHighLevel for comprehensive marketing automation tools.
• Vendasta for a variety of digital marketing solutions.
• ActiveCampaign for advanced email marketing and CRM features.

3. Customize and Brand the Products

One of the main advantages of white label products is the ability to brand them as your own. Customize the products with your brand’s logo, colors, and unique features. This helps in creating a cohesive brand experience for your customers.

4. Set Up Your Sales and Marketing Channels

Establish effective sales and marketing channels to promote your white label products. Consider:

• Website and E-commerce Platform: Create a professional website to showcase and sell your products. Ensure it’s optimized for conversions.
• Content Marketing: Use blogs, videos, and social media to educate potential customers about the benefits of your products.
• Email Marketing: Build an email list and use targeted campaigns to nurture leads and drive sales.

5. Pricing and Packaging

Determine competitive pricing for your products. Consider offering different packages or subscription tiers to cater to various customer needs and budgets. Ensure your pricing reflects the value provided and remains attractive to your target market.

6. Provide Excellent Customer Support

Offering exceptional customer support can differentiate your business from competitors. Ensure you have a dedicated support team to assist customers with any issues or questions. Utilize live chat, email support, and comprehensive FAQs to provide timely assistance.

7. Track Performance and Optimize

Regularly monitor the performance of your products and sales strategies. Use analytics tools to track metrics such as sales, customer engagement, and feedback. Continuously optimize your marketing efforts and product offerings based on data insights.

8. Leverage Testimonials and Case Studies

Positive testimonials and case studies can significantly boost your credibility. Encourage satisfied customers to share their experiences and use this content in your marketing materials to build trust and attract new clients.

9. Offer Training and Resources

Provide customers with training resources and guides to help them maximize the value of your products. This can include video tutorials, webinars, and detailed user manuals. Educated customers are more likely to become loyal and long-term clients.

10. Expand Your Product Range

As your business grows, consider expanding your range of white label products. Stay updated with industry trends and customer demands to introduce new and relevant offerings that can keep your business competitive and attractive to customers.

Conclusion

White label digital products offer a versatile and profitable way for businesses to expand their offerings and increase revenue. By leveraging these pre-built solutions, companies can provide high-quality services without the need for extensive development resources.

Whether you're a small business, marketing agency, or freelancer, there's a white label digital product that can enhance your business and meet your clients' needs.

FAQs about White Label Digital Products

What are white label digital products?

White label digital products are solutions created by one company and rebranded by another for resale as their own.

How do I become a white label reseller?

To become a white label reseller, you typically need to partner with a SaaS provider that offers white label solutions, sign up for their reseller program, and start selling the rebranded products under your own brand.

What are the benefits of white label digital products?

They allow businesses to offer additional services without development costs, expand their product line, and build their brand.

Which white label digital products are best for small businesses?

Email marketing software, CRM systems, and social media management tools are particularly beneficial for small businesses.

Can I white label these digital products?

Yes, many SaaS providers offer white label options for their digital products.