Which social platform is best for engagement with fans?
by Anastasiya Gepp (IG @nastya_gepp)

Which social platform is best for engagement with fans?

The one your fans are already using.

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You want to be there for them and part of their community. You’re not just selling something and running away right after. You’re there, discuss with them and work with them. You’re part of their community.

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So use the platform they’re already using.

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There’s a high chance they use one of the main social media:

Instagram

Facebook

LinkedIn

Twitter

TikTok

Pinterest

or even YouTube, Twitch, Snapchat or Reddit

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Which one should you use?

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Try them all. See how your fans are engaging, keep using it if you like it and change if you don’t.

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Your fans’ engagement doesn’t depend on the platform, it all depends on you.

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For that, read your fans’ posts.

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Then, you can comment on their posts, if and only if relevant.

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Don’t comment to comment or sell your services. You’re there to discuss. Say something positive or constructive. You can thank, congratulate or compliment them. You can share your point of view or critic. If and only if relevant.

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Finally, you can post too.

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Don’t tell but show how you’re there for your fans. Post about your work, what you did yesterday, about your everyday work life. Post as fast as you can. Don’t waste time posting, spend more time commenting. That’s how you’ll be there for your fans.

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The more you read your fans’ posts, comment and post, the more your fans will engage. It’s as simple and difficult as that.

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Which platform will you start with?


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Hi, thanks for reading my article!?I’m Fanny and help busy freelancers simplify their marketing, and finally relax.

Check how I can help you: https://www.fanny-marcoux.com/

Read more about marketing basics: https://www.thefreelancerjungle.com/

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Arthur Isla

Freelance Graphic Designer | [email protected]

3 年

I'll keep this in mind!

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