The “where” you work it’s “how” you work
Paola Iannone
Vp Marketing and Communication at All4Labels | People Development | Branding | Packaging | Curious | Books and Libraries lover
Einstein said, "Creativity is contagious: pass it on!" Well, we have decided to spread this virus. To do this, we started from the spaces where we live together daily together with our employees and our customers. The "where" you work has a very strong impact on the "how" you work - your skills and your productivity. Our revolution began 25 years ago, thanks to a meeting with architect Raffele Vitale, who redesigned and transformed our plants, in the groove of what has always been our belief: living surrounded by beauty, helps one live and work Better. All this has been transformed into a style that has become an identity for us and that rests on a few clear characteristics: the transparency of the spaces, the right natural light, a hint of beauty and a lot of comfort with convivial areas that contribute to the growth of one team spirit.
The transparency of spaces
For Ger de Ley, transparency is the guardian of wisdom. That's why our work environments have always been full of glass, not only inside the offices, but also in the areas between offices and production. If I am a manager and I am having a meeting with a client, it is nice that our printers know that the fruit of their work is dedicated to a physical person. It's important to share the enthusiasm, because in a company everything is connected as if it were a chain. Transparency then, physiologically, educates the maintenance of order in accordance with the lean culture that invites one not to have dark corners. If everything is on sight, we will be forced to make sure that everything has order. We could apply the definition that Cattelan makes of art to the world of work: the real one is transparent, because it must be able to set in motion interpretations that belong to the viewer. Our transparency, in fact, wants to act as continuous stimulus to fuel that movement.
The Right Light
I like the word light very much. Light is where there is genius and where there is clarity of objectives. Light is where there is predisposition to constructing a brilliant project. "Do not look if the glass is half full or half empty! Look at how much light there is in the glass"! This phrase by Fabrizio Caramagna exactly encapsulates our philosophy. Light lights our path, even in the presence of difficulty. However, the right light is also a focus on the well-being of our employees, to which we must pay the utmost attention. It is scientifically proven that poor lighting at work can lead to eyestrain, fatigue, headaches, stress and accidents.
The Beautiful
Very often, those who enter one of our plants tell us: “Wow, it does not look like an office, but a house! He who created this rigid category between the two spaces, does not know us. For our culture, we live within the company as a house, and that is why, in the Salerno plant, the Nuceria house was created. Here are our most beautiful works, daughters of a family passionate about art that, over the years, has led us to support young emerging artists and prestigious signatures of the land. Here there is furniture that has comfort lines and made from the highest quality materials. Here is our kitchen and our cellar. Our books and pieces of our history, so that those who come to visit us immediately feel "part of" it. Was Dostoevskji right when he said that beauty will save the world? We believe so.
Comfort
When we decided to install a kitchen in our San Giulano plant, I think many people believed that we were diversifying our business. In fact, we were just expressing our own way of being, closely linked to the southern culture that hospitality has always made it its strong point. And hospitality is food for us, because food is family and family are love. That intuition, strongly desired by Raffele Vitale, represented a moment of change for us, a start to an open dimension of our spaces, projected to share with the chain of events. Chef Antonino Cannavaccuiolo often reminds us that if you love a person, the best way to prove it is to prepare a good dinner. This heat is what we like to convey.
The Future
We are the future because we have a capacity of vision that frees ideas and concrete projects. We are the future because we know how to work on the net and we are aware that, to do so, we need to respect one another and a culture that is made not only of notions, but of experiences in the field and continuous updates. We are the future because we like challenges. We keep our roots firmly in place, which is our history. But with his eyes always turned to another. "The future belongs to those who believe in the beauty of their dreams" (Eleanor Anna Roosevelt).
This isn’t just about Feng Shui - this is about producing results and accomplishing things.
Chief Sales Officer at All4labels Global Packaging Group
5 年I will never forget the moment when Raffaele designed the space we created in Milan. Raffael speaks little but his eyes at that moment conveyed all that you have admirably written. Transparency is also breaking down barriers, transparency is being companions in a common endeavor, transparency is beauty.