Where Has the Year Gone?

It's November already - where has the time gone!? August, September and October have been incredibly busy months for us, packed with events that brought together seasoned industry professionals and fresh talent alike. Our attendance at PR Week's Annual Conference in New York was a standout moment, offering us the chance to reconnect with familiar faces and forge new partnerships during the networking reception. We also made a strong showing at ILTACON, where we had the opportunity to network with the press, collaborate with our legal and legal tech colleagues, and explore how technology is revolutionizing law firms and legal professionals. September continued to keep us on our toes, with our attendance at the Buying Legal Conference—an essential event for legal operations professionals.

The transition from summer into the bustling fall season and ultimately year-end activities is the perfect time to strengthen PR strategies. It's an ideal moment to revisit campaign goals and foster stronger media relationships. Don't miss our blog post, “Why the Fall is the Perfect Time to Reassess Your PR Strategy,” where we offer actionable insights to help you maximize this dynamic time of year.

Whether you’re looking to refine your communications strategy or elevate your brand’s visibility, our team is here to support your PR goals. Reach out to Plat4orm today to see how we can help!

Recent Articles and Blogs

Unlock the Power of Storytelling for Early-Stage Success

In today’s competitive landscape, storytelling is a critical tool for early-stage companies. This Forbes article relays how crafting compelling narratives can create strong emotional connections with customers, investors, and partners. Stories make complex ideas relatable and help businesses stand out. Whether it's a founder's journey or a company’s unique approach to solving customer pain points, storytelling builds trust, credibility, and engagement.

Learn how brands like Warby Parker and Audible leveraged storytelling to fuel their growth. Read more in this Forbes article.

Why Fall Is the Ideal Time to Reassess Your PR Strategy for B2B Enterprises (And How It Can Drive Q4 2024 Sales)

Fall offers B2B companies a strategic opportunity to refine their PR strategies. By aligning messaging with evolving market dynamics, enhancing credibility, and leveraging media exposure, businesses can drive Q4 2024 sales and position themselves for long-term success. Read more here.

Plat4orm In the News

Podcast Recap: Valerie Chan (Plat4orm Founder) on Mastering Storytelling for Business Growth and High Valuations

Valerie recently joined Aggie Chydzinski and Cristy O'Connor on the Badass Women in Business podcast to dive into the power of storytelling in driving business growth and high valuations. Valerie shared how crafting a strategic narrative can help companies, particularly in regulated industries like FinTech and legal tech, stand out in the market and position themselves for acquisition. Listen here.

Oxford Talk: Why Diversity is the Key to Corporate Growth and Resilience

At a pivotal moment for corporate America, Valerie Chan, Founder and Principal of Plat4orm, delivered a compelling talk at Oxford, arguing that diversity and inclusivity are more than just ethical goals—they are essential strategies for driving business growth and resilience. Drawing from her personal journey as the daughter of immigrants and her leadership in PR, Valerie highlighted how companies that embrace diversity will thrive in today’s volatile market.

Valerie’s message is clear: fostering a multicultural environment fuels innovation, attracts top talent, and strengthens employee engagement. In a post-Affirmative Action landscape, she challenges businesses to recommit to DEIA initiatives as a cornerstone for long-term success.

Curious to learn how diversity can propel your business forward? Click here to watch the full talk.

Services Overview and Resources

Did you know that PR can help increase your enterprise value? That’s our specialty.

Services:

At Plat4orm, we help regulated organizations elevate their market position, ensuring compliance while driving growth through strategic communication. Here’s how we deliver impact:

• Growth Through Strategic Media Exposure We increase your market visibility by leveraging our deep media relationships to craft narratives that highlight your company’s strengths and subject matter expertise. This targeted media exposure attracts potential acquirers and positions your company as a leader in the industry.
• Strategy Develop a comprehensive communication strategy that not only showcases your subject matter expertise in your market and positions your company for long-term growth. We combine industry expertise with strategic insights to help your organization lead in a competitive, regulated market.
• Messaging We create impactful messaging that resonates with your target audiences and grows your enterprise value. Whether for internal teams or external stakeholders, our messaging strategies ensure clarity and alignment with your company’s goals.
• External Communications Maximize your brand’s visibility and enterprise value through targeted external communications. Our services focus on media engagement, CXO coaching, and positioning your brand as a leader in your industry while showcasing your value proposition.
• Internal Communications We streamline internal communication, ensuring that your messaging aligns with industry requirements and company objectives. Our strategies improve employee engagement leading to a stronger, more aligned workforce.
• C-Suite Workshop Equip your senior leadership with the tools they need to drive change. Our workshops focus on growth through effective communication, compliance navigation, and change management strategies, ensuring alignment from the top down.

Resources:

• M&A Success Starts with Communication. Our Mergers and Acquisitions eBook dives into the crucial role communication plays in navigating deals. Whether you’re looking to sell, merge, or acquire, mastering internal and external communication can make or break the outcome. Ready to set your business up for M&A success? Download the full eBook here.
• Case Study for Fintech. Plat4orm helped a financial services solutions company for law firms stand out in a crowded market and secure a major acquisition within ten months. Through thought leadership, media engagement, and targeted messaging, Plat4orm’s client achieved heightened visibility and strong investor returns. Read the full case study.

Reach out!

Reach out for a no-obligation consultation to assess your communications, PR, and marketing strategy—let's explore how we can elevate your brand. send us a message