Where does your audience lie?

Have you figured out the ‘target platform’ for your brand yet?

“Wait, what’s a target platform”?

You must, by now have figured out where the core of your audience lies and engages on: is it facebook, instagram, reddit?

This will be the platform where the core of your marketing will be directed to since most of your potential customers lie here.

The ‘how’ of choosing a platform revolves on various factors: Keyword opportunities, Content generation opportunities, CPC and Competition, More customer engagements, Trend of behavior on platforms and so on.

Get on the hunt of validating all these factors on different social media platforms for your brand and target your marketing budget on that platform!