When Your Spouse Doesn’t Believe in Your Business: How to Keep Going Until They Thank You
Syeda Madiha A.
Top Rated Copywriter on Upwork | Wordsmith sidekick to women entrepreneurs/CEOs | DM for details
Starting your own business as a mompreneur is a journey filled with late nights, endless responsibilities, and often, misunderstandings with the people you love the most.
One of the hardest moments?
When your spouse questions your dreams, asks you to quit, or struggles to see the vision you’re working tirelessly to bring to life.
If you’re in this phase, know you’re not alone. Many successful women have been exactly where you are—feeling torn between your passion for your business and your commitment to your relationship.
But the truth is, when your business takes off, the very people who doubted you will likely become your biggest cheerleaders.
Let’s talk about why this happens, how to navigate the challenges, and how to stay on track while keeping your relationship intact.
The Reality of Being a Mompreneur in a Relationship
Building a business is tough. Add kids, a home, and a partner into the mix, and it feels impossible some days. You’re juggling roles of a CEO, mom, chef, cleaner, and sometimes, the emotional glue holding your family together.
Your spouse may not understand your business. They might see it as a “hobby” or wonder why you’re investing time and money into something that isn’t bringing immediate returns. Their concerns often stem from love, but it can feel like criticism—and it hurts.
Why Your Spouse Feels This Way
Your spouse likely isn’t against you. They’re against the unknown. They might worry about:
1. Financial instability – If your business isn’t making money yet, they may see it as a risk.
2. Time constraints – They might feel like they’ve lost you to your work.
3. Fear of failure – They don’t want to see you get hurt if things don’t work out.
These fears are valid but don’t define your potential.
How to Navigate the Tough Conversations
1. Acknowledge Their Feelings
Your spouse’s concerns deserve to be heard. Sit down and listen to what’s really behind their doubts.
Is it financial stress?
Lack of quality time?
Address their fears without defensiveness.
2. Communicate Your Vision
Explain your long-term goals. Show them the impact this business could have on your family—financial freedom, flexibility, or fulfilling your passion. If they understand your “why,” they’re more likely to support your “how.”
3. Set Boundaries
You don’t need to prove your worth every day. However, creating boundaries between work and family life can help ease tension. For example, commit to unplugging during dinner or setting specific “family hours.”
4. Track and Share Progress
Even small wins—your first sale, a positive review, or a growing email list—are worth celebrating. Sharing these milestones with your spouse can help them see your hard work paying off.
Staying Strong While Balancing It All
Remember, this phase of your life is temporary. Every big dream comes with challenges, and doubters often turn into believers when the results start rolling in. Your spouse may not understand your business now, but that doesn’t mean they never will.
In the meantime:
- Lean on a support system – Connect with other mompreneurs who’ve faced similar struggles.
- Celebrate small victories – Remind yourself why you started, and celebrate every little step forward.
- Revisit your “why” – On tough days, remind yourself of the bigger picture: financial freedom, creating a legacy, or simply proving to yourself that you can.
The Moment It All Changes
One day, when your business is thriving, you’ll look back at this phase with pride. Your spouse might even thank you for sticking it out—because they’ll see how much it has transformed not just your life, but your family’s life, too.
Until then, keep going. The road may feel lonely now, but you’re paving the way for something extraordinary.
Your business is worth it. You are worth it.
Final Thought:
When your spouse doubts your business, it doesn’t mean they doubt you. It’s okay to feel frustrated or hurt, but don’t let it stop you. Keep building, keep dreaming, and when your vision becomes reality, they’ll understand why you never gave up.