When we face the unimaginable, let’s do the unimaginable.

8 months of planning & hard work

10 weeks of Competition

Over $362k was raised for the Leukemia & Lymphoma Society by our team alone

$3.3 million raised overall throughout the competition by our amazing competitors

One DC-area LLS Woman of the Year, my amazing Wife: Charity Price

Congratulations to Team #ACureisPriceless and to all of the amazing people who supported this incredible cause. Thank you very much for your support. We are so grateful to have so many generous and giving people and organizations in our network.

So why are we passionate about LLS?

Well, initially a lot of donors gave us skeptical looks when we asked folks to donate to “Charity.” We learned to clarify “ok not actually to “charity” but to “CHARITY” I could see their wheels turning …”oh that’s clever, the Charity Price charity . . . nice try.”

But then we would explain.?

This is about Collin and Naomi and all of the Collin’s and Naomi’s fighting a battle that no child should face.?

It’s unimaginable.

It’s unimaginable that the number one childhood cancer diagnosis is blood cancer.

It’s unimaginable that Collin is in the hospital continuing to fight a battle he shouldn’t have to fight.?

But you know what else I learned through this campaign??

It’s unimaginable that we set out to raise $150,000 and our community rallied to blow past that goal and raised over a staggering $362k!

It’s downright unimaginable that all of the candidates in this competition bravely took on this challenge and raised an astonishing amount of money and awareness.

It's unimaginable that we all came together after 2 long years of Covid to celebrate all of the spirited efforts of the Man & Woman teams that gave hours of selfless service to this campaign.

It’s unimaginable how many hours Megan, Kelsey, Sasha, the leadership committee, the Board, and all of the good folks at LLS have dedicated to this mission.?

It’s unimaginable that LLS has invested nearly $1.5 billion (with a capital B) in groundbreaking research.

What an important cause.?

If there’s anything that we took away from this campaign, it’s how many people have been personally touched by cancer. As the donations started pouring in, we would read the donor’s comments and it was heartbreaking, inspiring, and lit a fire in our souls.

We received hundreds of notes honoring loved ones who passed, loved ones fighting as we speak, and dozens of messages rooting for Collin.

Here are just a few:

• Thank you for your efforts to eradicate these horrible cancers. We miss your parents Courtney.
• Court - your parents are so proud of you, the woman/mother/wife and friend you are! Thank you
• Sending much love, hope, strength, and healing to sweet Collin and his family
• PHUCK CANCER!!! It took my Mom in '09! Let's keep fighting the good fight!!! Rest easy
• Honoring the very best of friends that we dearly miss
• Thank you, Tailgate Ted
• Thank you for educating us, Brett
• Thank you for raising awareness and making a difference Kristin.
• Tiffany, I am so proud of your dedication to this cause!
• My family has also been affected by this. Great cause Alex thanks for your commitment.
• From solace brewing with love
• Thanks Pal for reminding us that it’s more than a job and tech... It's about people!
• Thank you for sending this to me Krissy! Such a good cause.
• Thinking of Justin as his battle begins. We love him and support him in this fight.
• Collin - you can do this, buddy! Your friends, family, and even total strangers are rooting for you.

These comments are a sobering reminder of how much we need nights like Saturday night. It’s also an inspiring reminder of how many people are eager to support.?

Thank you to all of our corporate sponsors, individual donors, well-wishers, and everyone on the team who helped make this campaign a success. Thank you for generously giving hope to all of the families, friends, and loved ones facing the unimaginable.?

So, if there’s one message I would like to leave with you:

When we face the unimaginable, let’s do the unimaginable.?