When Possible, Three-Side Shoppable Displays at Costco and Sam's Clubs is always Optimal!
When considering the optimal layout for your Club Store pallet, One of the First questions is: How can I ensure maximum visibility at the Club and attract attention to the product and Member Value quickly and effectively?
With the plethora of ways to arrange products on a pallet, it's crucial to take into account the planogram-less and rotating aisles of Costco. This is where the "three-side-shoppable" pallet display emerges as one of the top choices!
Whether it's an endcap or under the steel, the three side shoppable is King! At Costco, the 48†side of the pallet serves as the primary merchandising facing. A three side shoppable pallet allows for product display and easy shopping from three sides - the primary 48†side and both 40†sides. This setup offers a versatile and high-quality shopping experience from all angles. This approach benefits your customers and encourages store employees to showcase your pallet on an end cap, boosting sales velocity and sell-through.
Focus on highlighting the product and the Member Value Bundle itself rather than the packaging to draw attention. Collaborate with your buyer, designers, and a reliable corrugated partner to create an effective Pallet display at Club to ensure maximum sales!
Do you have the 2024 Guidelines for Costco and are you up-to-date on the latest TTR Specs? My team is here to help! Reach out today!
Gil Biberstein
Sales Executive @ Bay cities ???gilb@bay-cities.com
For More Costco tips, read more here:
#box #corrugated #clubchannel #channelmarketing #retailmarketing #sustainabilty #retailmarketing #retailguru #sustainablepackaging
#box #corrugated #clubchannel #channelmarketing #retailmarketing #sustainabilty #retailmarketing #retailguru #sustainablepackaging
#box #corrugated #clubchannel #channelmarketing #retailmarketing #sustainabilty #retailmarketing #retailguru #sustainablepackaging
Sales Manager @ Spyra | Driving Sales Growth
12 个月Looks fantastic!