?? When Polar Bears Attack…
Norman Farrar
Brand Vision, Growth & Profit Strategist | eCommerce Entrepreneur | Trusted Advisor | Host of Lunch with Norm & Marketing Misfits Podcasts
What you’ll find in this week’s newsletter:
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???When Polar Bears Attack… [True Story]?
In 1976, my family moved back up to Montreal. I I was a teenager, about 13 at the time.
There was a guy a grade older than me who stood out.
He had only one arm but was still a star athlete.
Back in those days, having a car was a big deal, and he had one.
He was just one of the guys that everybody loved.
But there was more to his story than I realized.
When I told my mom about him, she was surprised and said, “Oh my God, that's our old neighbor!”
It turned out, years ago, this guy had lived next door to my mom.
She told me what had happened to him.
When he was around six years old, he went to the Granby Zoo in Sherbrooke, Quebec.
There was just a small fence that you could easily climb over.
He decided to hop over the safety gate in the polar bear section.
Before he could pull his arm back, the polar bear grabbed him with its claw, yanked him towards the cage, and ripped off his arm—and even damaged a lung.
Zoos back then weren’t like they are today.
What’s incredible is how this guy took such a devastating experience and turned it around.
Despite losing an arm and a lung, he became not only the popular kid at school but also an incredible athlete.
It's a powerful reminder that even the toughest challenges can be turned into something positive.
Enjoy the rest of the newsletter.
— Norm
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