When Networking Events Feel Like Magic: Unveiling the Secrets of Successful Alliances

Leverage Alliances: Boost Revenue Through Strategic Partnerships is covered in this video, along with the following subjects:

- Tapping into new markets

- Accessing additional resources

- Benefitting from shared expertise

Strategic partnerships and alliances are more than just collaborations; they are powerful tools that can help businesses boost revenue and expand their reach. By forming alliances with other businesses or organizations, you can tap into new markets, access additional resources, and benefit from shared expertise. I talked with Victor M. Nichols about Leverage Alliances to Boost Revenue Through Strategic Partnerships. Victor M. Nichols is CEO/Publisher of NewarkBound Magazine and the Pleos Agency. He is an energetic, driven professional with over 30 years of proven success in strategic planning, marketing analysis, new business development, alliance partnership programs, relationship management, negotiation, consulting, and more. Vic a true visionary with a history of creating and executing innovative programs to meet new market challenges and yield high returns.

Among Vic’s many achievements include the successful launches of both NewarkBound magazine and PTSD Journal; an appointment to the New Jersey Governor’s Advisory Council on Tourism; orchestrating the Wine for Books collaborative program between Rutgers University and 57 Main Street Wine Company; the product launch of Imoya Brandy into the U.S. commercial market; and the design and sale of the Calicrostics custom gift line on the cable outlet Home Shopping Network. Throughout his career, he has fostered exceptional relationships with leading companies and notable organizations across a wide spectrum of industries. Representative clients included ABC Sports; Time Warner; HBO; DOL, U.S. Army, Levi Strauss; American Express, NY Jets; AT&T; New Jersey Commerce & Economic Growth Commission/Office of Travel & Tourism; Rutgers University; Duke University; Barnabas Health; and The Newark Museum.

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