When great things happen

It’s my birthday on Saturday; and I’ll be spending it volunteering for Camberley Town Youth FC helping them get their club house ready for their upcoming tournaments.

It’s no hardship, in fact it feels so good to do good. It’s a scientific fact! Studies show that it decreases stress, increases life expectancy, improves our mental health & wellbeing, leads to happiness, and doing good makes you want to do MORE good!

On Sunday, Jacki and I held our inaugural I don’t work Fridays 4x4x4 Charity Challenge with the two clubs we sponsor: Camberley Town Youth Football Club and Yateley Silverbacks Basketball Club.? We had over 80 kids taking on one another in four sports and it was a great fun family day out.

These clubs do so much for our children not only giving them an outlet to have fun but also teaching them essential life skills as well as football and basketball.?

The icing on the cake was that this event was to also raise money to not only support these clubs, but to also raise much needed funds for the charity close to our hearts, Sands - baby loss charity Sands the stillborn & neonatal death charity – in memory of our daughter Louise.?

?And the same goes for business...

Being a force for good will move your Business Model from Push to Pull, allowing you to attract more loyal clients and to become a magnet for the best talent out there.

And not only are you helping others who most need it, it makes you and those around you feel good, and it takes you from being a standard business to a standout business.

And in order to do this, you need to:

• Define your impact.
• Make people the core of your culture.
• Have a system in place to measure the outcomes and not just measure the outputs.

Here’s a snap from Sunday’s 4x4x4 Charity Challenge (we’re still all buzzing from the day!)

And if you’re feeling in a generous spirit as we approach Saturday, I would like to ask a favour... rather than the hundreds and sometimes thousands of cards and/or gifts I get for my Birthday(!), instead please support us by contributing to our charity fun day before we close the link and add up the proceeds.? Here is the link > bit.ly/IDWF4x4

?(Just ￡19.93 could provide a bereaved family with a memory box to help create and keep safe precious and lasting memories of their baby)...

Have a great week.

BW,

Martin

Investor | Business Mentor at?Advocate?| Author of?I don’t work Fridays