When is enough, enough, and how will you know?
Graham Bunting
Helping you establish a Partner Channel - Leadership coach and interim business leader
Things have changed.
These are three of my favourite words because they are always true. From a technology and Workplace standpoint, the "change" is almost nauseating as the pace continually quickens. Staying on top and ahead of the tsunami can be daunting. The buyer/seller dance also gets more complex, as we have an increasing number of channels to communicate over (or be ignored over) and managing the onslaught becomes a full-time job, on top of the full-time job that you are being paid for.
The big challenge is ensuring that you invest enough time in awareness (as technology and workplaces evolve) of innovation, and maintaining and leveraging current investments and maximising positive user and customer experience.
This picture always depicts the conundrum rather well I think, as it's what most business folks are faced with all the time. Vendors and integrators are pulling their hair out, as they are unable to understand why the customer won't see them and their "game-changing" technology.
So when is enough, enough and how do you stay on top....Visting exhibitions works for some, whilst the internet serves others well, and in the mix is always the "trusted advisor" relationship where you can rely on strategic partner relationships to bring you the latest innovations to your attention. All of this consumes the precious and finite resource of time, and who's to say that the conversation you are trying to avoid isn't the one that is about to change the game for you.
In the final analysis, one size does not fit all, and not everyone has found the right-fit "Trusted Advisor" yet, but the one thing, I do believe we all need is a heightened degree of openness and perhaps a time-slot each week to "sharpen the saw" (Dr. Stephen R. Covey - 7 habits of highly effective people). You could be just one meeting away from Nirvana.
Helping you establish a Partner Channel - Leadership coach and interim business leader
5 年Indeed Iain, and it's an important point relevent to the "change" point. My key commentary is about time to "sharpen the saw" to make sure you're aware that there is a better answer that you've yet to discover. Folks in marketing and business development feel this most acutely, as emails, door knocks and phone calls go unanswered in an attention deficit society.
Using technology to support productive people and processes.
5 年I agree with your points and you sum it up well but perhaps 'true cloud' can introduce an important change agent. Imagine the same picture but the machine gun is for rent not for sale, available to the king for the duration of the battle rather than a long term commitment. If True Cloud is actually a consumption model and deals made carry essential no risk to the customer, then is our king more likely to call on council from his trusted advisors to see what weapons they might have developed that help with todays challenge?