When design becomes functionality
Design is defined as the use of both arts and applied sciences to improve the aesthetics and usability of a product.
It encompasses the relationship between the product and its user and the entire study of its construction process, the entire project of a product, including its life cycle. It is no coincidence that "design" is a term that originated within the industrial revolution, when mass production radically transformed the world's habits of use and purchase.
The design of an object, therefore, involves a large number of studies and analyses, such as ergonomics, usability, pre-production, environmental impact, disposal, costs, choice of materials and mechanical and structural properties. This is why we are sometimes disconcerted by the definition of design linked to objects in which the term is clearly only used to mention their aesthetic functions.
If we refer to one of the fathers of anthropocentric design, Donald Norman, we can only think of his "The Masochist's Coffee Pot". The essay (revised in 2013 after its great success in the 1980s) reveals the deceptions and paradoxes of bad design and shows what triggers our perverse interaction with so many everyday objects. It explains to readers that using lifts, kitchens, computers, switches, stairs and sinks is not a simple material gesture: technological aspects, cognitive processes, relational behavior, aesthetic connotations and emotional feelings converge in our experience as users.
Effective design on a human scale is design that combines psychology and technology. Planners and designers are therefore requested to create products that are new but above all easy to use, comprehensible and, why not, capable of giving pleasure. Because in order to create and conceive products and services "on a human scale" it is necessary to change our idea of the world.
The concept of beauty therefore evolves: it is not just aesthetics for its own sake, but a strengthening of function through lines, construction and ease of use that become part of a harmonious object.
These are the concepts that CAME has placed at the base of its projects that have been awarded, for two years in a row, by the Archiproducts Design Awards jury: after the success of TH/700 in 2020, in fact, also in 2021 we have designed a system that combines the most advanced control and safety technologies with the purity of elegant, simple, functional lines: XVP was created to transform aesthetics into functionality and to offer an unforgettable user experience.
XVP is the first high-end video door entry panel with a fully tempered glass surface to be introduced on the market. It is equipped with a 7'' touch screen display and optical bonding technology that guarantees the reduction of light reflections, the elimination of fogging and an exceptional sensitivity, greater robustness and excellent resistance to extreme temperatures. Its elegant and refined design hides a sturdy and reliable core, guaranteed by impact resistance certification (IK08) and liquids and dust penetration certification (IP55). The home page customization, energy-saving screen saver, use of images, logos and welcome messages or any other information (timetables, emergency information, directions) make it extraordinarily in line with the latest technologies on other commonly used systems.??