??When competition heats up
When the competition heats up, staying focused on your work can be challenging. Constantly l??king over your shoulder what the competitors are doing is not worth the energy.?
?? But competition can be a driving force that gets you going and an obstacle in the path.?
?? In today’s newsletter edition, we look at Amazon’s strategy to stay No.1, how Temu is instilling fear in online sellers, and ways to stay ahead of the curve with sustainability and what Gen Z customers want.
“If you're not making mistakes, you're not taking risks, and that means you're not going anywhere. The key is to make mistakes faster than the competition, so you have more changes to learn and win." – John W. Holt, Jr., Xochi manufacturing
Till next time,
Locate2u Team
?? Normalizing same-day delivery
?? Adapt or sink. That’s the warning from a last-mile delivery expert, as Amazon makes customers used to same-day delivery.?
?? Fancy wrapping and impressive websites alone won’t keep customers; you’ll need to deliver faster. Locate2u sat down with Kosmo CEO JJ Velaz: “There will be a turning point, which I think already started.”
What does this mean for smaller retailers?
?? Customer preferences are shifting towards faster deliveries.
?? To survive in the competitive retail delivery landscape, businesses need to adapt to customer expectations for speed.
Read more:? Normalizing same-day delivery to survive
?? Everyone is feeling the Temu-pain?
?? There is fierce competition between Temu, Amazon, and online sellers in the e-commerce arena.?
Locate2u sat down with an international e-commerce trainer to learn more about how Amazon’s algorithms work and how it impacts product ranking.?
Key points:?
?? Temu is also on Amazon’s radar, keeping a close eye on how it attracts customers.
?? Temu’s competition in the e-commerce space is “only just getting started.”
?? If a product has sold well recently on Amazon, it’s likely to be recommended to more customers.?
?? Amazon’s algorithms can be embraced as an opportunity to rank higher and increase visibility, leveraging positive reviews to drive future sales.
?? Urgent call: Green skills shortage
Companies are facing an urgent need to transition to a green economy.?
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The challenge??
?? Only one in eight workers globally have one (or more) green skills.?
?? While seven in eight workers lack these skills, the share of job postings requiring at least one green skill grew twice by 22% in 2023.?
The Global Green Skills Report surveyed more than 930 million LinkedIn users worldwide.?
Key insights include:?
?? Sector impact: Transportation sector is pivotal in meeting sustainability targets ?? Workforce gap: The hiring rate for workers with green skills is 29% higher than average.
?? Economic resilience: Job postings on Linkedin requiring green skills grew by a median of 15.2%
?????? To address this, heightened collaboration is needed across public and private sectors to foster green skill development.
Explore more: Tackling the global green skills shortage
?? Hold the phone! (and the chatbot…)
Generation Z is demanding a human touch in customer service, but also in the workplace.?
Research done by McKinsey & Co. provides insight into how to engage with people born between 1996 and 2010.
They want three things from customer service and employers:
?? Human connection: 71% believe live phone calls are the most effective way to resolve customer service issues
?? Tech balance: BUT! Companies should continue leveraging chatbots for routine inquiries.
?? Workplace values: Flexibility in the job is crucial for retention, while lack of career progression is a leading factor for job turnover.
Businesses can stand out by prioritizing engagement through human interaction, catering directly to Gen Z's expectations.
Explore more: What Gen Z wants: AI, human interaction and phone calls
??? Maersk spreads wings to Miami
?? In the fast-paced business world, staying competitive means optimizing every aspect of your supply chain.
? Maersk's latest expansion in Miami is not just about expanding operations; it's about unlocking new avenues.?
Why is this a game-changer for your business? ?
?? The expansion opens seamless connectivity from Asia, Europe, and the US to Latin America.?
?? This is crucial for businesses looking to expand their reach.?
Read more: Maersk launches Miami airfreight gateway