What’s Working in 2024 - 6 Successful Creatives Weigh In
Ilise Benun
Business Coach & Mentor for Designers, Copywriters & Creative Pros. Let me help you get better clients with bigger budgets.
What’s inside this issue: What are successful creatives doing to move their businesses forward in 2024? | 6 creatives “weigh in” on what’s working | How to apply their success tips to LinkedIn | How to get better help when you need it in 2025
What are successful creatives doing to bring in clients and projects they love this year? Six Simplest Marketing Program members share their success tips from the past year…
If you’re feeling stuck in your business right now, take heart! ???
Many of the most successful freelance creatives I know have felt stuck, discouraged, overwhelmed, or simply unmotivated.
For some of them, it wasn’t that long ago!
As members of my Simplest Marketing Program, these 6 successful creatives volunteered to share what parts of the program have helped their business the most…
Plus tips for moving your business forward next year.
If you’re ready for some forward momentum in your business, make sure you’re signed up for my "Sweeter Times Ahead" Cyber Monday Launch of the 2025 Simplest Marketing Plan…
We’ll be live on Dec 2 from 12-1pm ET.
You’ll get a peek inside all the ways we’re making the program even better next year, so you can attract the clients you want next year.
Then, check out these video tips from 6 different creatives, all with growing businesses this last year.
You’ll see that with a supportive community, expert coaching, and a step-by-step plan, just about anyone can go from “stuck” to “stoked.”
B2B Copywriter A/E/C & Case Study Expert
What she’s doing that’s working:
I'm getting new clients... I just got two inquiries because they heard about me. So sometimes it's a long game. You just, like you say, have to keep plugging along.
It's baby steps. And if things don't work out, don't take it personally, just move on and go to the next step.
Inspirational Communication Consultant
What he’s doing that’s working:
This year has been very meaningful, very special. I came to this idea of creating content that takes me in the direction of the work I want to do, not only the work I have done.
And by being very consistent, I'm starting to get some traction. A lot of people are liking them. They're reposting them. They are sharing with their own thoughts and I'm even getting a few inquiries already about what I do.
And it's also giving me confidence because the more I do it, the more positive feedback I get.
Marketer, Designer & Consultant
What she’s doing that’s working:
I've been in the SMP group for almost a year, and I love it. I really love the group collaboration, group learning.
You lead it well, but you also really help us to learn from each other. So I really enjoy that. I think that's what I get the most out of - knowing that I have a group and that I feel like I belong.
If you really participate in it, the group helps you to stay with it and not slack off because you could easily put it to the side when you get busy. It's all about building the funnel so that you have something when it gets slow.
Graphic Designer
What she’s doing that’s working:?
Just a month after I launched my first newsletter, I've had three calls with prospects and have started multiple new projects.
So I wish I would have done this sooner and I really appreciate everything that the SMP has done.
I was very worried about starting to send a newsletter and not having content for successive newsletters. And that kept me from starting.?
I found that as I keep writing more, more ideas keep coming to mind. So that actually is not at all the problem.?
Basically the kick in the pants to get started was what I needed.
B2B Copywriter
What she’s doing that’s working:
I really wanted to hit the road as hard as possible this year and needed all the help I could get. And it has been phenomenal. This has been my first full year at it and it's been awesome.
It's so easy for marketing to fall either to the bottom of the list or fall completely off the list.
The Weekly Marketing Schedule is just one page, but it makes it so easy to put everything in one place. And I use Focusmate to fill it out and have it ready to go on Sunday night.
Digital Storyteller, Content Strategist
What she’s doing that’s working:
I leaned into making business friends. I joined a marketing communications team and grew into the role of blog editor and content strategist. And I borrowed the confidence from that to land one of my largest copywriting projects.?
Normally, I would have just said, ‘Oh, I can't do that. I've never done that before.’ I would have had that voice in my head.?
But I borrowed that confidence that I gained from making business friends.
A huge thanks to these fantastic writers, designers, marketers, and strategists who volunteered to share their tips with us today.
Our community is stronger with y’all in it!
Apply Their Success Tips to LinkedIn
The top 3 tips I’m seeing from my most successful Simplest Marketing Program members are:
To attract more clients next year and get “unstuck” for good, try applying all three of those tips here on LinkedIn. For example, you could:
What are some other things you could do? Share in the comments!
Get the Clients & Business You Want 2025
Baby steps, taken consistently, can lead to big payoffs in your business.
The trick is getting them done and not giving up!
That’s where having coaches and a community of peers by your side is key to lasting success.
Want to see what the Simplest Marketing Program community can do for YOUR business?
Come to my BIG "Sweeter Times Ahead" Cyber Monday Launch of the 2025 Simplest Marketing Plan…
For a peek inside all the ways we’re making it even better next year, so you can get the help you need, exactly when you need it…
To land the clients and projects you want next year! It’s coming up on:
December 2, from 12-1pm ET
And it’s free to join!
“Help! This Isn’t Working!”
Are you trying everything and still not getting the clients you want? Watch the first “Minisode” in my new series, “Recipe for a Sweeter 2025” to find out why, and what to do about it. Watch it here.
“Help! I’m Getting In My Own Way!”
Do you tend to hesitate and over-think, instead of getting your marketing done? Watch the second “Minisode” in my new series, “Recipe for a Sweeter 2025” to hear me sign AND hear my cure for perfectionism so you can get out of your own way and get your marketing done! Watch it here.
It’s the Busy Season! Here’s How to Keep Up Your Marketing…
If you want to land more clients that are a great fit for you, you should do at least one thing to market yourself every day.? How do you do that when “life happens”? Shrink your marketing! Read how here.
Register: BIG Cyber Monday Event!
It’s coming! My BIG “Sweeter Times Ahead” Cyber Monday Event!
December 2, from 12-1pm ET
Join me LIVE to hear how you can have a comeback year in 2025…
And grab big discounts and bonuses, too.
Until Next Month ...
What are some other ways you can boost your business here on LinkedIn next year? Share in the comments!
Ilise Benun, Your Marketing Mentor – Marketing-mentor.com
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Design partner to web developers, art directors, and social media managers. I can organize your content so you can get it across to your online market.
1 个月Is the video titled "Recipe for a Sweeter 2025" still available?
Copywriter / Researcher / Gardener! Compelling Case Studies and White Papers for B2B/B2C
3 个月Lots of great advice here Ilise! (Ilise Benun). Thanks.
Graphic Design | Custom Apparel Development | Manufacturing | Sublimation Apparel Elevating Sports and Lifestyle Brands with a Personal Approach
3 个月Thank you all for sharing! I love this idea!! Keep sharing and keep growing and learning! I like the honesty as well. I think we all have some fear to put ourselves out there and not sure if it will have the results we wanted. Even if it takes hours to do something like a video. I appreciate all of you!
Fractional Creative Director | Design & Illustration Educator | Entrepreneur
3 个月These were inspiring! ?Thanks for sharing.
Digital Content Marketing Strategist| B2B Copywriter & Ghostwriter| Turn complex and boring into clear, compelling content assets that connect, care, and covert decision-makers and educators |K-12 education, EdTech
3 个月There are so many amazing creatives and role models in the #SMP community! Please introduce yourselves to Antonio Meza Leslie Blaize, CPSM Donna L. Batchelor, MBA, PMP Nanette Asbury Amy Jahnke. Ilise Benun, thank you, I'm honored to be included with such remarkable creatives.