What’s the Weakest Link in Your Business? Here’s How to Eliminate It Without Sacrificing Profits or Time
Michael Johnston ★ Business Breakthrough Strategist
Internationally recognised Business Breakthrough Strategist Associate Contributor – The Six Figure Coach Magazine, Business Coach, Marketing Consultant, Social Media Consultant, Speaker, Strategist
Last night, while watching my favorite sports team, I noticed something that parallels the challenges faced by business owners. The analysts were discussing the team’s weaknesses and how to fix them. Their solutions? Either trade away future draft picks or spend more on salary caps—essentially sacrificing tomorrow’s opportunities or today’s resources.
It’s a mindset I see all too often in business.
When I ask business owners, “What’s the one weakness or limitation you’d eliminate in your business?” most don’t hesitate. They know the pain points holding them back—whether it’s low profitability, lack of time, or stagnating growth.
But here’s where it gets interesting.
When I ask, “What would it take to overcome that weakness?” their answers often mirror the sports analysts: 1?? Spend more time, money, or effort. 2?? Sacrifice something else down the line. 3?? Or worse—both.
The assumption is that progress always comes with a trade-off. But does it?
The Hidden Costs of Conventional Solutions
Most entrepreneurs started their business for two reasons:
But somewhere along the way, those goals get blurred. A challenge arises, and the solutions seem to involve:
These aren’t solutions—they’re bandaids.
What If There’s Another Way?
Here’s the truth: There are hundreds of ways to solve most business problems, but the best solutions don’t require:
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Instead, they involve smarter strategies, better alignment, and maximizing what’s already working in your business.
Let me share an example.
One of my clients, a service-based business owner, struggled with profitability. They thought the only way to fix it was to cut costs, which would impact their quality, or to work longer hours, which was already burning them out.
We worked together to identify overlooked opportunities—small tweaks in pricing, bundling services, and repositioning their offer to target higher-value clients. The result? A 40% increase in profit without a single extra hour of work.
Let’s Solve Your Weakest Link
If you’re ready to eliminate the biggest limitation in your business, I have an offer for you: ?? Book a free strategy session with me. ?? I’ll throw in a free training and a book to help you grow.
If I’m wrong, you walk away with a great strategy and no obligation. If I’m right, you’ll gain a solution that eliminates your biggest challenge without trading your future or sacrificing your profits.
The choice is yours: Continue playing by the rules that keep you stuck, or find a smarter way forward.
Your Next Step
What’s the ONE weakness you’d eliminate in your business if you could?
Share it in the comments or DM me—I’d love to help you solve it.
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