What's the optimal cost to pay for using Software to run your business

Before deciding on software for your business make sure you answer these critical questions.

Does customer experience contribute to your business bottom line? Do you spend a sizable part of your business income on resources? Are you facing difficulty in doing promotion campaigns to attract more customers? Finding a big problem in tracking payments? Do you want your business to scale your business?

If the answer to more than 3 questions is a yes, then it’s time you adopt software soon to run and grow your business. None of the above is a disjoint problem. Most of them are interlinked. So solving one will not address the other ones. Thus, it requires an end to end software system to solve these problems of your business completely.

Coming to the cost of paying for the software. Here is an example. If your business income is X$, you would already have expenses like space, running cost, power, resources, stocks cost, infrastructure, marketing, sales, promotions etc. The general rule of thumb is till 7% of turnover is acceptable for any company to spend on software or IT (Information Technology). Different companies are at different stages of evolution, so a new company will end up spending more initially on IT versus a running company.

Now let’s understand what IT involves. It should cover expenses to have a website, online cloud space for managing the data within the website, cost of having apps, subscription cost for having software to run your business and budget to run digital campaigns with your current and prospective customers. It should also cover your one time costs of buying a laptop/tab for the front desk. While choosing a software vendor please make sure you get all these available within one vendor. The most common mistake made by business owners is to address one higher than the other. For eg. Get a static website build and then pay for a subscription to the software company that gives only software. Make sure you find a solution that stitches all your IT needs. The more different software you buy for solving different things the cost will become higher. And apart from it becoming higher, it will also become cumbersome to interact with different companies for your software solution. So be smart and choose the right software that provides you with an end to end experience and also provides you all this at an affordable cost.

Sporfy studio cloud provides you with the end to end experience. The Sporfy solution gives you a branded website & apps on your business brand with booking capability, that solves the booking experience for you. It also gives you the software to manage slots for your facilities and memberships. With a built-in lead generation engine and campaign management, it becomes a powerful digital marketing tool for your business. While reports give you a high-level detail of your business performance, the software also allows for sending common communications through WhatsApp, SMS, email & push notifications. At Sporfy we are very sensitive about the cost of running your business hence it comes at an affordable cost for your business to grow using it.

Sporfy Studio cloud provides all the experiences on your brand. With a great product and features that create a wholesome experience, it’s the ideal fit for your journey of growth. All these small stitches make it unique thereby elevating your brand.