What’s New In Social: Facebook Announces Pilot Project To Deliver Training And Support To Local Newsrooms
Raquel S. Hunter
Associate Director of Analytics obsessed with #AI ?? Industries: Pharma, Automotive, Entertainment, Fuels. ?????? I help clients & internal teams make predictions, spot irregularities, & identify consumer trends.
What?:
Facebook connected with several local and non-profit news organizations to deliver Facebook training and support through a partnership with the Knight Foundation.
The Knight Foundation is a national foundation that invests in journalism, in the arts, and in the success of cities where brothers John S. and James L. Knight once published newspapers. The goal is to foster informed and engaged communities.
Why?
Facebook has been plagued with “Fake News”. This pilot project is another effort to combat fake news. The new pilot project is designed to help newsrooms use Facebook to inform and engage their local communities through local networks.
Industries likely to benefit?
This update is largely designed to benefit Facebook and restore consumer confidence. It is likely that brand categories will receive residual benefits of users spending more time on Facebook. However, this benefit will be difficult to measure.
https://media.fb.com/2017/04/27/delivering-training-and-support-to-local-newsrooms/