What's in a name?

We are often asked why we are christened ‘Stratedgy?’ Initially, it confused us. Wasn’t it obvious?

But we then realised, more often than not, design is viewed only as what the finished product looks like.

Strate(d)gy (pun intended) is vital to successful design - of any kind!

There are so many factors that contribute the building, promotions, and longevity of a business. One needs to consider the audience, the context, the objective of the communication, the ever changing world, our offering; and only then can one formulate a message that resonates.

We are not going to just choose fonts and colours for you now... are we?

The brand landscape in India is increasingly becoming as challenging as it is interesting. The Indian consumer, be it for a business or a service, is especially unique, and almost always hard to please. For them, design goes beyond how something looks. Due to this challenge, businesses would be better off with us on board, right from inception.

We are here to cultivate a relationship. We are here to understand you, and be understood along the way. We are here to give you a fresh perspective. Let’s effectively communicate the amazing brand proposition you have so bravely envisioned. 

We are here to talk your language, or to together develop our own. While we could be very fluent at jargon, we know businesses that want to make a dent are smart enough to cut through the clutter. 

We don’t claim to know your business, but we know ours pretty damn well.

And once we are on board, we will make it our business to know yours.

How's that for a solid business STRATEDGY?