What’s driving cloud computing investments?
This newsletter unlocks valuable research from peers, tech buyers, and industry experts. Don't keep these insights to yourself - be sure to share them with your colleagues! Connect with us and ensure your marketing efforts resonate with your target audience.
Cloud budgets for 2024 aren't slowing down, and neither should you. In this edition, gain insights into the latest trends in cloud computing, alongside strategic advice on effectively engaging cloud buyers.
With the newly released 2024 Cloud Computing Study , discover how tech decision-makers are planning their cloud investments and explore key fundamentals for marketing cloud services and solutions.
This study reveals the latest trends in cloud adoption among tech decision-makers. The study highlights growing optimism, with 65% of leaders planning to increase their cloud budgets next year. Explore how these insights can shape your marketing strategies and stay ahead in the evolving cloud landscape.?
Short on time? Have a look at our summary (??5 mins)
Tech Marketer's Guide to Cloud products and services
Discover essential insights from our latest tech marketer's guide on how to effectively engage and market to cloud buyers. Learn about the key fundamentals of the cloud computing purchase process and equip yourself with actionable strategies to reach decision-makers. Don't miss out on these valuable tips to enhance your marketing efforts.?
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Driving cloud innovation through strategic Partner Marketing
In this On the Road episode, Aimee Catalano, Senior Director of Global Partner Marketing at Google Cloud, shares her expertise in navigating the cloud industry through strong partner relationships. She discusses how cloud technology is reshaping marketing strategies, the role of AI, and the importance of collaboration to drive innovation in the cloud ecosystem. Catalano also emphasizes leadership, diversity, and overcoming challenges in tech, providing key insights for marketers in the evolving cloud landscape.
Reach cloud buyers with precision
Our acclaimed editorial brands stand at the forefront of the cloud landscape, providing IT decision-makers with the key insights they need to make informed buying choices. Discover how to effectively engage and influence the entire cloud buying team with our audience .
Don't miss a beat! Explore all of our resources to stay up to date on marketing trends that will change the way you market to your customers. Contact us to see how we can help your marketing objectives.