What is a White Label App and Why Not to Choose it for Your Next App

White Label App, in its most general sense is an app that is developed by Company A and then sold to Company B, C, and D to add on their branding elements and use.

The idea of the a White Label Mobile Apps Development is to have a product that can be used as is by multiple companies with very minimal level of customization flexibility.

There are two direct benefits that a White Label App Development comes attached with - Faster Time to Market and Low App Development Cost. Even though both of these are lucrative enough for companies to invest in them, the real profit lies in getting an app developed from the scratch - Custom App Development.

There are a number of benefits that Custom App Development offers over their White Label Apps counterpart, benefits such as the chance to keep the brand image intact, the opportunity to decide your technology stack on which the app would be based on, and greater scope of adding features.

We have talked about these benefits in depth and along with that, we have given reasons for why White Label App Development won’t be right for you until there is a major cost crunch, in an article that we recently curated - White Label App vs Custom Mobile App Development.

The article, beside talking about the reasons why Custom App Development is better, touches upon the concept of White Label App Development Solutions and the ways they are developed.