What is Visual Communication?
Throughout the ages, industry lingo has constantly been changing. In the past, buzz words, like innovation and groundbreaking were initially popularized by industry to become common place. But, as is with industry norms, we quickly replaced these words with disruptive.
Just like disruptive, visual communication has become a clichéd term coined by the creative industry to define a set of services we offer. But as with all industry slang, what does this mean for everyone else? What is visual communication?
Visual communication can be defined as storytelling, but instead of words, we use pictures. Some of the pictures will move, as with video, or will convey processes, like flowcharts, others will unwrap an entire business model, like infographics.
Effective communication enables a uniform understanding of project objectives, makes sure all stakeholders are on the same page, and ultimately ensures you hit the mark with visual communication.
At Virtualscape we use visual communication to convey complex information enabling our clients to communicate their technical solutions in a simple, easy to understand manner.
- Aliza Visagie -
In short, simplify ideas!
In greater means, no matter how complex or intricate your solutions and ideas, transform them with the aid of visual communication. Making them easy to consume and understand.
A journey of a thousand miles begins with one step!
Virtualscape Visuals | (011) 465 6159
