What is Visual AI? Everything you need to know
What is Visual AI? Everything you need to know

What is Visual AI? Everything you need to know

Visual AI is defined as the harnessing of artificial intelligence (AI) and machine learning, combined with image recognition and data processing to understand what is in a picture and how to take action based upon it.?

Visual AI allows online e-commerce sellers to create professional high-quality visuals (product, fashion, food, and lifestyle images). With the help of AI and its algorithms, machines can understand and perceive the meaning of images the same way humans do.?

From identifying the object to visual search, personalization, and more, Visual AI has enabled online sellers to leverage AI for creating engaging photos and videos at scale.?

No alt text provided for this image

Visuals signify 86% of the purchase decision for consumers. The number of images on eCommerce websites is increasing by more than 1 million every day.?

Traditional methods in photography cost e-commerce stores more than $600 million per year and still can't provide them with a viable alternative for AI-generated visuals.?

Visual AI-powered photo studio provides an unlimited supply of visuals that not only solve the problems faced by online retailers but also help them reduce costs by up to 90% for photo creation.

Who can integrate Visual AI?

Visual AI has become the next big thing in the eCommerce industry.?

No alt text provided for this image

It's no secret the visual marketing industry has experienced explosive growth in recent years, spawning an array of tools and applications for those looking to take their digital presence to the next level.?

Online selling platforms are crowded with sellers vying for the buyer's attention. When you're selling online, your customers need to trust you and that's where visuals come in.?

To establish your business online, you don't want low-quality visuals but spending thousands on a big photo shoot wouldn’t work either. A shopper may spend a bit longer on your product pages than on others, but it’s time to consider whether your product images are compelling enough to attract more traffic.?

The solution is Visual AI, the revolutionary technology of AI & ML, to create a “Visual Brand”. It provides a different set of benefits than the traditional methods of photography in terms of cost, time, and quality. Furthermore, the power of AI in photography or editing allows businesses to increase conversion rates, and create buzz around customers with high-quality visuals.?

How can visual AI help your business today?

We are all in an unstoppable race to master online selling or eCommerce. Several businesses are betting their entire business model on online selling and associated methods.?

When the list of online platforms is never-ending, the competition is high and so is the need. Businesses that aren’t moving beyond the brick and mortar model, will be losing a lot of opportunities in the near future.?

As we progress into 2022, retailers are facing unprecedented challenges – from omnichannel abilities to increasing footfall within physical stores – and that's where visual AI comes in. It features an array of eCommerce-driven technologies that can make a serious impact on your operations including product visuals.

Visual AI is a new disruptive technology that is already being widely adopted by retailers and is tailored to high-definition display, which allows users to see the visual in an even more immersive way.?

No alt text provided for this image

For many companies, finding a way to create high-quality product images is a struggle. Indeed, visual AI can enable companies to create more photos of their products in action as well as reduce the cost of photoshoots and editing.?

With Visual AI, things such as product photos, videos, illustrations, and 360-degree images have become easier and faster. Whether it's during post-purchase or throughout a customer’s journey with your brand, Visual AI can help bring pace and scale to the way they interact online. While many businesses still count on human photographers for their photography needs, businesses will benefit from partnering with visual AI solutions.

What is the future of Visual AI?

Visual AI is a guiding light into the eCommerce of today and tomorrow through its AI-powered photoshoot and AI editing photo solution. Transforming the visual experience bridges the gap between humans and machines. It leverages cutting-edge visual processing technology to turn boring, low-quality product images into engaging visuals for every need.

Except that visual AI isn’t just about making things pretty or touching up photos; it goes deeper than that. Visual AI establishes a connection to products and brands in a whole new way. And if you don’t think this technology is ready to change how we shop, you’re already behind the curve.

No alt text provided for this image

Visual AI holds incredible potential for the retail industry. This technology helps to create better photos at higher efficiency and much less cost but also changes the way sellers showcase the product images. By mapping the needs of visuals in online shopping, brands can realistically begin creating experiences that surpass customer expectations.?

What do AI-powered product photo solutions offer?

AI-powered photoshoots and AI photo editing have changed everything. Perhaps the most significant recent development in Visual AI has been the product photoshoot powered by AI. Using computer vision technology enables the creation of photo-realistic images that are indistinguishable from the real product and sets a new standard for on-demand product images.

Businesses are now coming up with innovative product photography solutions in order to make their business look professional, more trustworthy, and reliable. Freed from the need to construct physical studios and hire highly skilled photographers by spending thousands of dollars, many retailers have adopted Visual AI-powered product photo solutions.

No alt text provided for this image

The benefits are really varied and multiple. What AI-powered product photo solutions offer will depend on your requirements. Here are the most significant ones:

  1. Conversion-optimized visuals?
  2. Cost and time effectiveness??
  3. Growth and Scalability?
  4. High Consumer Retention Rate

Summing up

When the retail industry, as with any other industry, is constantly evolving in order to keep up with changes in the habits of consumers. Online and offline, brands and retailers are in constant competition with each other to offer a better customer experience and at the same time save more resources. Hence, product visuals play a crushing role in the buyer’s purchase decision.?

But, Visual AI is changing the landscape of eCommerce facing many challenges such as product returns, complaints, and cancellations.

This technology offers solutions ranging from automated photoshoots and editing to intelligent digital sales assistants. Visual AI empowers brands and retailers with the next level of customer experience optimizing and cost-effective use of their visual content.




要查看或添加评论,请登录

Spyne的更多文章

社区洞察

其他会员也浏览了