What successful startups do that failed startups don’t?

Startups fail for several reasons like running out of money, lack of competitiveness, flawed business models, and lack of research.?

Also, many startups fail due to mediocre products, launching multiple products in a short period and releasing the products at the wrong time.

According to a Forbes investigation into finance and accounting platform Scalefactor,

"ScaleFactor used aggressive sales tactics and prioritized chasing capital instead of building software that ultimately fell far short of what it promised, according to interviews with 15 former employees and executives. When customers fled, executives tried to obscure the real damage."

Developing a product that meets the needs and expectations of consumers with utmost quality should be the concern of startups for progressive growth.

As a product or service is being designed, quality assurance (QA) is the systematic process of checking that it meets specified requirements.

1. Software testing has a role in a startup's growth: It is better to incorporate testing into your project from the beginning of a business idea to know the requirements earlier and avoid problems later.
2. Another advantage of testing earlier is - that it costs less than debugging urgently: Integrating testing into your project from the beginning and finding critical bugs with the help of QA experts can save much time. Thinking about it beforehand will save you the trouble of maintaining the time-to-market balance.
3. Product delays can be avoided: Unexpected bugs at the last minute get your team working for long hours than expected before. Neglecting proper implementation of QA teams can cause delays in the release cycles.?
4. Facing security issues: You may face a data breach if your software quality assurance doesn't meet your customers' expectations. Depending on the type of information involved, the implications may include database deletion or corruption, private information leakage, intellectual property theft, and even compensation for those affected.
5. Brand Reputation: In addition to leaving users unsatisfied, if your product is difficult to use, they may also lose time and money. A critical issue might result in complaints to your customer support but also negative reviews online. As a result, your future sales will be affected, as your potential customers will view you in a negative light.

From the development stage, startups face many challenges, such as keeping up with technology, managing resources, monitoring progress, and getting things done at the right time to hit the market. In addition, startups need to ensure that the product is of high quality and meets users' expectations, which is one of the main reasons they may fail.?

Sometimes, it's all about the product - and in 8% of cases, a flawed product was enough to sink a company.

You'll drive efficiency at every project level if you implement testing workflows into the development process. The product must be updated regularly to meet the consumer's requirements, so continuous, seamless QA and software testing services are crucial.

Quality testing brings a continuous improvement process in the development phase, bringing out high-quality software. QAonCloud blends lean thinking with the testing process to eliminate software testing lifecycle discrepancies. Get in touch with us to incorporate QA testing through our multiple engagement models.