WHAT STAGE OF AN ECONOMY IS ATTRACTIVE FOR A BUSINESS TO GROW?
Rajeev Kakar
Corporate Board Member; Global Founder Fullerton Financial; Founder Dunia Finance; Former-CEO-Citi Turkey, Middle East Africa
The core objective of all companies is to grow predictably, profitably, and sustainably while ensuring they meet their shared responsibilities towards all stakeholders- namely, the Employees, the Customers, and finally the collective community/regulators/bankers/vendors/partners/media/consumer groups/etc.
I believe all markets and economy stages are attractive for growing business. The solution mostly does NOT lie in focusing on right timing, but on focusing relentlessly on the BASICS.
ANY TIME is a right time and ANY MARKET is a right market. The strategies used do not need to keep changing with uncertainties. Mostly companies fail at different economic stages because they try to over-complicate the opportunity/competition assessment, or over-engineer the value proposition and strategy, and/or depend excessively on consultants without any commitment to executing the strategy.
The REAL solution ALWAYS lies WITHIN….to GROW in any situation, (and especially in tougher times) is to simplify matters, engage more with key stakeholders, lead from the front, and not be over-awed by the belief that ‘times are tough’…..as ‘Times are never tough, but humans over-complicate it.
Building community product
4 年Absolutely, there is no age of learning and growing. One who waits for the right time always get only what the hardworking people left. Although, we read in case studies about timing of launching vs failure/success of a product but they are exceptions and mostly businesses failure due to lack of innovation instead of time.
Technology Officer
4 年Thank you for sharing your view dear Rajeev. Very helpful post