What is simplest way to setup email follow up to opt-in offer?
They say you need to create story based email sequences.
I’m not going to say I disagree because it’s certainly best if you can.
But what I will tell you is that until you get good at creating those types of emails, you can still grow an email list using a simpler approach.
Personally, I’ve done this a few times with different lists and it’s worked well.
Where do you start?
Obviously, you’ll need an offer for your opt-in but I’m sure you know that.
I’ll assume you already have one – but if not, you can check out on of my previous posts?Course Income Secrets #370 – How to create a simple eBook to grow your Facebook group??at?cis370.jsgagnon.com?on how to create a simple 1 page eBook with Canva.
I created a few different offers in the past using the idea of tips, secrets or steps.
For example, my?very first eBook was about monetizing your passion, then I created one on?simple strategies to attract your customers, another on getting their number and the 12 steps to online success.
All these had the same idea – multiple steps or tips.
Your optin page or funnel
Once you have your offer, of course you’ll need to have a way to get their email.
You can do that many different ways, such as creating a landing page in your email autoresponder (like?aWeber, which I use) or create a funnel in?Click Funnels?for example.
领英推荐
Any method is fine and isn’t the focus of this article.
No matter how you do it though, the important thing is that they get subscribed to an email list.
The basis of the email list
The main reason for your email list is to at least send them the freebie they asked for.
I see many making the mistake of giving them access to their freebie from the thank you page that shows up after they enter their email.
Even though that’s simpler to do, you’re loosing out on getting a valid email and being able to send them more emails later on.
After all, your real goal in building and email list is to build a relationship with your subscribers with email broadcasts and campaigns.
By making sure the freebie is only available in the first email sent to them, you guarantee you get valid emails instead of allowing them to just give you a bad email.
The email campaign
Okay, so we’ve come to the meat of this article.
What’s an email campaign?
The definition might be different depending on...