What Separates the Best Domain Brokers from the Rest? A Look Inside DNPost's Elite Process

By DNPost Staff Writer

The domain brokerage industry is crowded, but not all brokers bring the same level of expertise, strategy, and dedication to the table. While many domain brokers rely solely on email to reach potential buyers or sellers, top domain brokers like Gerard Michael are redefining the field with a proactive, high-touch approach that leaves no detail overlooked.

In Gerard’s own words, "A staggering 90% of so-called domain brokers rely on email to get in touch with decision-makers. But the reality? Emails often land in spam, get ignored, or reach the wrong person altogether. This passive approach simply doesn’t work in today’s fast-paced environment." So, what exactly separates a great broker from the rest? Let’s dive into what makes DNPost Domain Brokerage a top choice for discerning clients.

1. Direct, Personal Outreach: Beyond Email

While many domain brokers send emails and hope for responses, Gerard Michael and his team take a far more effective approach. "I'm on the phone 6-7 hours a day, and within the first 17 seconds, I know if I’m speaking to the right person," he says. A quick, personal call allows him to confirm he’s reaching the correct contact and, if not, to be referred to someone who can make a decision. Phone calls add a layer of immediacy and authenticity that emails simply can’t replicate.

Why It Matters:

With phone outreach, DNPost’s brokers build trust from the first conversation. This real-time connection not only conveys professionalism but also accelerates deal-making. A direct call removes the guesswork, ensuring that each conversation is targeted, timely, and productive.

2. Strategic Use of SMS: Reaching Decision-Makers When It Counts

DNPost has also adopted SMS as a crucial part of its outreach strategy. “Most of our texts reach decision-makers on Sundays,” Gerard explains. Why Sundays? Because top executives are often swamped Monday to Friday, but on Sundays, they tend to have more time and attention.

Why It Matters:

SMS provides a direct line to decision-makers when they’re more likely to engage. By reaching CEOs and business leaders on a quieter day, DNPost’s brokers increase the chances of thoughtful responses and more focused conversations. This unconventional but effective approach enables DNPost to get inside executives' minds—and inboxes—at just the right moment. - The best domain brokers !

3. Traditional Postal Outreach: A Tried-and-True Touchpoint

While technology plays a major role, DNPost also values the power of old-fashioned, physical mail. “We send thousands of letters each year via registered mail and courier,” says Gerard. By sending physical letters, DNPost ensures that their communication is not only noticed but also taken seriously.

Why It Matters:

In a world dominated by digital noise, a registered letter stands out. It’s tangible, memorable, and hard to ignore. For DNPost, this approach not only builds credibility but also sets them apart as a brokerage firm that goes the extra mile—literally—to reach the right people.

4. Expert-Level Client Selectivity: Quality Over Quantity

Gerard is quick to emphasize that DNPost isn’t a brokerage for everyone. "Time is our most precious asset, and we can’t give it out to just anyone. You need to qualify to work with me," he explains. DNPost carefully selects clients based on alignment with their expertise, ensuring that they invest their time where it will have the highest impact.

Why It Matters:

By focusing on a select group of high-potential clients, DNPost is able to offer a level of dedication and personalized service that few other brokers can match. This exclusivity means they dedicate maximum resources and attention to each client, driving exceptional results. - Best domain brokers .

5. Confidentiality and Innovation as Core Principles

The domain industry often demands a high level of confidentiality, especially when working with premium domains and high-profile clients. Gerard takes this responsibility seriously. “Most of our client sales are under strict NDAs,” he notes. But while confidentiality is critical, DNPost’s innovative approach remains a driving force.

Why It Matters:

DNPost isn’t just following industry norms; they’re setting new standards. By balancing confidentiality with cutting-edge outreach techniques, they’ve created a brokerage process that is both discreet and highly effective, ensuring client interests are protected without sacrificing results. This is just one more reason why Gerard Michael stands out as one of the world's top domain brokers today!

Final Thoughts: Not Just a Broker—A Strategic Partner

In a world where many domain brokers rely solely on email and hope for the best, DNPost’s approach is a refreshing shift. With phone calls, strategic SMS outreach, physical mail, and a rigorous client selection process, Gerard Michael’s team goes beyond the basics to deliver a world-class brokerage experience.

For businesses and investors looking to make serious moves in the domain space, working with a top-tier broker like DNPost is more than just a transaction. It’s a partnership built on trust, expertise, and an innovative approach that’s proven to deliver results.

If you’re ready to experience a new standard in domain brokerage, contact DNPost—but only if you’re serious about results. At DNPost , excellence is the standard, and only the truly motivated need apply.

? Fact checked by Gerard Michael