What to sell towards year end!
The Christmas decorations have started filling the isles, which means the year has flown by and we’re gearing up for the holiday season.?
Have you decided what offers to sell towards the end of the year??
Just your low-ticket items?
Should you even bother opening up offers for a mastermind??
When approaching the end of the year, we can feel hesitant about the types of services and offers we should be providing our audience.?
You may feel unsure about the energy of your audience and if your packages will be well received.?
This is why you need to know what drives your business forward.
Why do you sell?
By deeply reflecting on this you will be able to decide which path you should take in this amazing season.?
Analyse your offerings and make a decision through soul-led flow.?
At this time of year, I look at a spreadsheet of all of my products and ask myself,
"What products and offers feel amazing and jump off the page?"
"Which products do I want to spotlight for November and December?"
I literally ask the spreadsheet to GLOW to show me which products want to shine!?
If you only have one product in your business, ask that one product how it wants to be dressed up for the end of year celebration!
This could be a special offer or a different version of the product.?Ask yourself,
"How does this product want to be priced and shared during this season??"
Don’t worry about previous pricing or the future of how it sells.?
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Selling should be FUN! Don’t feel guilty
At this time of year, we want to encourage our audience to enjoy themselves and embrace the spectacular services we provide.?
Don’t feel guilty for selling at a discounted price or bundling together highly valuable packages.?
It’s natural for prices to go up and down. In fact, your clients who paid full price will feel empowered for matching that price point.
Black Friday and Cyber Monday?
You need to find your own connection with Black Friday and Cyber Monday. If you don’t find this connection, just walk away and don’t have a sale out of obligation.
This is meant to be completely FUN.?
You can create a couple of bundles, special offers, invite new clients into your world, set up your monthly recurring revenue for the year ahead, or farewell to certain products (eg. 30% off).?
I’ve had success with Black Friday on private coaching with a bunch of bonuses.?
Christmas and New Year
This is another great time to create offers.?
Your audience may be tired from the year or annoyed that they haven’t taken the action they promised themselves so you can tailor your offers to the energetics of your audience.?
The year-end is absolutely charged with possibilities. Seize this chance to spread hope, joy, expansion, and happiness through soul-led selling.?
If you want to hear more about how I curate my offers toward the year end, check out my podcast episode called “What to stell toward year end”.
Strategic Advisor/ Business Designer/ Thought Partner/ Int'l Speaker & Trainer/ Author/ PSYCH-K Facilitator/ Pioneer, Soul Professional Movement/ Founder, Instructor, & Mentor, Soul Professional Business School
2 年Operating from flow is what it's all about! ??
Experienced Customer Centric Leader with over 20yrs Experience ?? Coach & Capability Expert ?? L&D Professional ?????? Agile Enthusiast ?? Growth & Learning Mindset Advocate ??
2 年A great question to raise here, Ruby Lee. You made me think about it. Happy Monday!???????